Many small business owners especially women are sometimes dismayed when it comes to advertising and marketing. One must make allowances for these very critical areas of the business. Even if you have to pick up a part time job to fund your business' marketing needs be willing to make that move for a short term goal.
If you want to see your businesses grow create a budget even if it's just $50.00 a week to make that $200.00 a month to be able to pay a firm or invest in the necessary tools to increase visibilty and brand your business.
Just some FYI for my upcoming business owners
Trial & Error
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