In the video above, click here if you can't see it, I did a mini-interview with one of my new sister-friends, Boni Candelario, Career Coach and creator of Coach'm Up. After a full day of networking and Saturday Sessions, Nikki suggested we chillax in the Ritz Carlton Jacuzzi, which turned out to be even better of an idea than we thought. Initially I loved the idea because I got a chance to shop for a new bathing suit (not sharing pictures, but sista girl I bought my 1st Bikini - lol). Thank God it was at night, because I wasn't trying to scare any kids with my love handles, but seriously, in the end our downtime turned into a pretty interesting mastermind session.

As both women bloggers and coaches, Boni and I started talking about the benefits of blogging and using social media to market ourselves online. I casually brought up a discussion I had with another sister-blogger earlier that day. As I told that sista about my graphic design services, she told me that her husband was also a graphics designer BUT very old school. She was curious to know how I managed to keep my business steady and I was eager to give her a few tips.
  • Having My Own Social Network for Business Women (mybbwo.com)
  • Sharing Marketing Advice On My Blog
  • Consistently Tweeting, Creating Videos, and/or Using Facebook Updates to share tips, tools, and updates
I basically told her taking the time to give my know-how and support to other women of color online is what helps me attract attention and consistently get good business. To that she replied she was having a difficult time getting her husband to understand the value of social media to solo entrepreneurs. "He doesn't want to get into twitter," she told me. "He said he doesn't want folks stealing his ideas. He believes in old school marketing, giving out cards and waiting for calls to see what pans out BUT I keep telling him that he has to get with the times."

Sharing that story literally heated up our Jacuzzi Mastermind session.

Continue Reading: Click here.

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