Some entrepreneurs think social networking is profitable and others think it’s pointless. The ones who don’t do it are either making good money doing ‘other stuff’ or they’re upset because they can’t get social networking to work for them. As someone who makes good money social networking, let me give you a few good reasons why social networking isn’t pointless and how it can be very profitable for you.
When you think about the fact that every show you watch and practically every friend or family member you have is on Facebook, Youtube, or Twitter… what does that tell you? People are social networking more and doing everything else less. They are watching less tv, their reading fewer magazines and newspapers and that means that if you want to reach more people, more customers, you’ve got to tap into the profit potential of social networking. Print media is out, social networking is in and it's free, which is all the more reason for you to learn how to profit from it while you still can.
If you just sit back and look at the entrepreneurs scrambling to join a ton of networks, you might think the profit simply comes from sharing your business link with as many social friends as you can, but it doesn’t. Truth be told, only a handful on people know how to profit from social networking because most people are doing it wrong. The easiest way to profit from social networking is to spend money advertising on popular social networks OR to spend time figuring out how to profit the no-cost marketing way.
If you are like me, investing thousands in advertising isn’t an option, so your only option is to utilize these free spaces the right way. The secret is simple. Think of social networks as free media outlets where you have access to thousands of potential customers. Initially your job is NOT to get those people to buy; it’s to get THEM to notice You and when they do notice you… that’s when the magic starts to happen.
I doubled my profits in a matter of months by meeting the right people on the right social networks. I made a few mistakes and made a lot of money, so I can honestly tell you how this ‘STUFF’ works if you want to know. Take my 7 Day ecourse, “Selling on Social Networks.” It is filled with eGuides and social networking training videos that you can watch online.
Get Instant Access Now: http://ecourses.webtechgurl.com/
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I recently had a long and enlightening conversation with a local business owner specializing in Afrocentric furnishings.
She is definitely one of those "upset" entrepreneurs.
While she has a web presence (website and Facebook) and a newsletter, she does not see the value in online marketing and feels it makes no money for her. The bulk of her money comes from attending shows and sending out expensive Direct Mailers.
When I suggested that online marketing was about building relationships with customers and adding value beyond telling customers to "buy this product now!", she responded that all of that was a waste of time, that customers are "either here to shop, or they're not".
What is also interesting, is that although she's been in business for 3+ years, foot traffic is nearly non-existent and people find themselves intimidated by the look of her store, believing that they will not be able to afford anything.
This bothers her as she feels that people don't take the time to come in and look around to see what they could in fact afford.
But because she was so close-minded to online marketing, I didn't bother to suggest that her sporadic newsletters could promote those lower-priced items in addition to the high-end products she sells.
It did offer me tremendous insight into how small black-owned businesses perceive social media marketing, as I'm sure this sentiment is shared by many of her age group.
Those who fail to succeed,succeed to fail and they will say anything to destroy someone else dreams. I'm so glad that there are brilliant minds who got this social network party started,because I've met the most intelligent and creative people ever. KEEP IT COMING!!
LaShanda Henry > Kimberley BowmanAugust 19, 2009 at 3:41pm
I'm glad you've been able to connect with great minds via social networking ... it is definitely a wonderful platform for entrepreneurial success. -lh
Replies
She is definitely one of those "upset" entrepreneurs.
While she has a web presence (website and Facebook) and a newsletter, she does not see the value in online marketing and feels it makes no money for her. The bulk of her money comes from attending shows and sending out expensive Direct Mailers.
When I suggested that online marketing was about building relationships with customers and adding value beyond telling customers to "buy this product now!", she responded that all of that was a waste of time, that customers are "either here to shop, or they're not".
What is also interesting, is that although she's been in business for 3+ years, foot traffic is nearly non-existent and people find themselves intimidated by the look of her store, believing that they will not be able to afford anything.
This bothers her as she feels that people don't take the time to come in and look around to see what they could in fact afford.
But because she was so close-minded to online marketing, I didn't bother to suggest that her sporadic newsletters could promote those lower-priced items in addition to the high-end products she sells.
It did offer me tremendous insight into how small black-owned businesses perceive social media marketing, as I'm sure this sentiment is shared by many of her age group.
Melissa Danielle
Follow Me on Twitter
@honeybholistic
@veghealthcoach
http:/www.socialmediasistas.com