I don't have any experience with the mentioned company, but in order to do promotions, there is more than one way to get it done. Firstly, I love promotions and would love to help you with your project. Here is something to generate that creative fire in you.
1. Start with a killer headline.
2. Say it in two sentences or less.
3. Make them contact you. DON'T give them all the information.
4. The idea is everything. You have to create an idea behind your press release. Get really sexy if you want results.
If it won't fit double spaced on a single page IT'S TOO LONG!!!!!!!!!!!!!!!
If you do a press release for TV think images that will work well on TV.
On radio think of "sound bytes" - catchy lines that come over well on audio.
Provide a simple catchy story and when they interview you they'll let you
promote your business. They know and expect it as part of the deal.
Also think ahead. Have a second release ready so you can mention it when you get interviewed (this is a HUGE key).
That way you can go from one interview to the next using media contacts you've already developed.
I hope this helps you create your own killer press release.
My marketing Newsletter is available in one month
email me: promo2go@gmail.com
I am more than happy to lend assistance
P.S.
have you considered article marketing, promotional product marketing, writing for publications in your genre, or writing books that position you as an expert in your field.
Thanks for the great info! I am not familiar with article marketing. Writing for the public eye, in general, is something I am still getting the hang of. I just started my blog, http://mysuccessdependsonIT.com, so every day I am getting more and more comfortable with sharing my ideas and experiences through writing.
Hi ladies. I've used prweb.com before, and they were great. However, I've since started using prlog.com for my company's press releases, and I'm very happy with their service. I personally don't see much of a difference between the two, and prlog.com is completely free. I highly recommend you use prlog.com.
I agree. I use prlog.com or inewswire.com. It also depends on what you are trying to market. It your market base is African Americans, you might want to try BlackPr.com the costs vary but they have a far reaching database. They are also the owners of Blacknews.com, so your press release would also be published there as well as many other places. I hope this answers your question.
Yes, I have experience with PR services. What do you need? or What are you looking for?
Lavada Thompson > Jessica Ann MitchellJuly 13, 2010 at 12:58pm
In browsing prweb.com, I saw that you could pay a certain amount per news release to have it distributed to various places. The more you pay, the more exposure you get. I would like to know if anyone has used this specific service and what kind of results were achieved. Basically, I'm new to PR and I'm trying to determine if these services provide a generous ROI.
Replies
1. Start with a killer headline.
2. Say it in two sentences or less.
3. Make them contact you. DON'T give them all the information.
4. The idea is everything. You have to create an idea behind your press release. Get really sexy if you want results.
If it won't fit double spaced on a single page IT'S TOO LONG!!!!!!!!!!!!!!!
If you do a press release for TV think images that will work well on TV.
On radio think of "sound bytes" - catchy lines that come over well on audio.
Provide a simple catchy story and when they interview you they'll let you
promote your business. They know and expect it as part of the deal.
Also think ahead. Have a second release ready so you can mention it when you get interviewed (this is a HUGE key).
That way you can go from one interview to the next using media contacts you've already developed.
I hope this helps you create your own killer press release.
My marketing Newsletter is available in one month
email me: promo2go@gmail.com
I am more than happy to lend assistance
P.S.
have you considered article marketing, promotional product marketing, writing for publications in your genre, or writing books that position you as an expert in your field.