We women entrepreneurs do more than create great businesses. We also love to plan wonderful events! If you would like to share your upcoming event, here are a few helpful recommendations when it comes to event planning and promotion.
- Add your event to as many event directories as you can. You can share the details on our BBWO events page plus create special event pages on Facebook and Twitter. The key to social media is building up your audience with customers, local connections and professionals in your industry. You want to have your own strong social lists, so when you do have an event you can keep these great contacts in the loop.
- Create a viral video: use a service like animoto.com to turn your event photos into a great video in 10 minutes or less than you can add on youtube and share on all your social spaces. Remember... make sure the first thing you include in your video description is the link to your event. And your first keyword tags should be your event name, your name, your brand / business name and event location. You can add your promo videos here on BBWO.
- Don't be afraid to ask: make a list of previous people who attended your previous events, key influencers and local bloggers who could share your event and your speakers. Ask these people to share your event and make sure you do it personally, don't send out a mass email. For the best results, be genuine and reach out to each person one-by-one. Plus remember you can send out eBlasts on BBWO too.
I hope these tips are helpful. Be sure to join me and 8 power house women entrepreneurs for the Back to Business Webinar Conference live and/or watch the replays.
To your success,
LaShanda Henry
p.s. Let's talk events! Be sure to leave a comment below if you are currently working on an event that you would like to share.
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