Who are You and Why Should the Media Care?

Who cares if you wrote a book or started a new business that you’re really excited about? Is your enthusiasm going to pay your bills and earn you the kind of status you’ve been working hard to achieve? Is that gung-ho attitude going to allow you to break “even” on the money you’ve already invested in your project?While having a positive attitude is important to pursuing your goals, you’re going to need some help along the way. Let’s be realistic. Your book (business) may do OK by word of mouth and press releases but just think of what could happen with something called “mega publicity.”No, I’m not talking about one radio or newspaper interview in your community. I’m referring to your ability to reach the masses. How do you do that? You could try calling Oprah and if she calls you back–the rest is history. Of course, for the vast majority of us, Harpo will never call but that shouldn’t stop you from putting a plan of action together that could, very well, get Oprah’s attention in the future.Build a media plan complete with a list of mainstream radio and television stations as well as newspapers. Also include internet radio stations and podcasts. Then start mapping out your strategy for making valuable connections.If you believe it’s your time to shine, let me help you turn on the spotlight!
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Comments

  • Hi Cee Cee!

    This week is crazy since I'm preparing to send my daughter off to college but next Monday or Tuesday would be good. Do you prefer mornings or evenings? Also, come join me over at the "Media Buzz" http://www.mediabuzz.ning.com
  • Hi Beverly:

    It's neosoulsister from twitter. I would like to take advantage of your free consultation. I am work at home mom with a natural bath and body business looking for ways to promote on the Internet. When would be a good time for me to give you a call? Thank you!

    CeeCee
    www.sheaproducts.info
  • Tysha,

    I'm not a publicist so if that's specifically what you're looking for, I'll be happy to refer you. However, I will be more than happy to do a FREE consultation on what I think you should be doing to market and promote your book. 919-321-0844.
  • Hi, my debut novel, The Boss...the story of a female hustler, made the best sellers list in the June issue of Essence Magazine. Yea!!! but, it did not make the July issue and that makes me disappointed with myself. I recently had to severe my relationship with my publicist and I need some help. Where do we start?
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