‘Current’ Income vs ‘Residual’ Income in MLM, Network Marketing & Home Based Businesses in 2009A few years back before the economic crisis really began to weigh down on people, the emphasis and main selling point of many internet and home based businesses was the promise of ‘residual’ income. And this attracted many entrepreneurs drawn to the build a long term residual and so securing a consistent stream of incomeBut as we brace ourselves for the onslaught of the damp economic climate still ahead, the sentiment amongst many entrepreneurs and potential entrepreneurs is leaning heavily towards a ‘current’ income to supplement a decline in their overall household income. And this includes mlm, direct marketing and small business owners. It is on the lips of everyone 'current income'Given this element of immediacy, there is a great need to address a growing demand in the market place for ‘current’, disposable income, as families are dealing with a reduced household income because of lost jobs and declining investmentHuge waves of people scathed by the economic downturn are on a hunt for entrepreneurial, home based business opportunities to generate a new source of income. Hundreds of thousands swarm the internet weekly in search of a way to bring in extra cash as they face with very tight budgets constraints. The the demand to find new sources of revenue is growing a fantastic rate!As economics would dictate; with the growing demand, more and more new business opportunities are popping up. Some worthy of mention but many are ‘fly by night’ operations guaranteed to flop within a year. Many unsuspecting new entrepreneurs get sucked into these schemes by the promise of generating immediate profits. So there will be harsh lessons to learnIt would take learning new skills and new methods of marketing to give entrepreneurs the winning edge in 2009. The old school of network marketing has become an obsolete dinosaur, yet many companies still teach their distributors only these methods. And we still have veteran networkers, grappling, not only with a changing market place because of new technology; but a new wave of entrepreneurs solely driven by the driving need to generate ‘current’ income today for their familiesSerious and seasoned businesses will have to take a closer look at their compensation plans and address the need to deliver higher ‘current’ incomes to be able to attract more new business builders. And we are seeing a trend towards, more upfront, immediate incentives to stay competitive from network marketing companies2009 and 2010 will be a steep learning curve for many entrepreneurs and internet marketers as they make tough and tougher decisions to stay profitable. In addition marketers have to ensure that the financial rewards of profit, outweigh the cost of doing business and the efforts involved in getting business done. Without adequate profits coming in, many will be out of businessSo stand resilient and stand your ground. Learn and do so quickly. Put your mind to becoming better everyday. No one is born a marketer, but with consistently doing some of the right things, your financial destiny could be set for great things!Get a FREE edition of ‘2009 Survival Of The Fittest Entrepreneur’"http://www.explosiveteleseminars.com"-------------------------------------------------------------------------------------------Nadira Haniff is Creator of the famed 180DaysToGreatness TM Coaching Program and Founder of the new Squad2009 Marketing BootcampTM. Dubbed ‘The Terminator’ for never leaving any stones unturned! And ‘Queen of the Leaderboard’ as a master recruiter! She has earned hundreds of thousands of dollars in network marketing and has topped the Canadian charts as a master salesperson in the financial sector. Specializing in moving people to action with cutting edge 2009 marketing & revenue models, powerful words, riveted action and a strong will to win,‘Together We Are UNSTOPPABLE!’ is her sloganNadira is a highly successful, savvy entrepreneur, author, coach and inspirational speakerGet a FREE edition of ‘2009 Survival Of The Fittest Entrepreneur’Her latest projectExplosiveTeleseminars.comis a 90 minute, profit formula, online seminar which delivers a rock solid business game plan and marketing tactics in a riveting session of pure, hard core strategies complete with implementation of cutting edge 2009 marketing.
Great article! I want to add that there are MLMs that offer bother Residual AND Current (up front) income streams. It can be the best of both worlds for WAH biz owners!
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