Last night I caught a program on CNBC, called "The Oprah Effect". It showcased three or four entrepreneurs who achieved incredible success within a few months of having their business featured on the Oprah Show. The narrator referred to Oprah Winfrey's ability to transform businesses with her talk show as a Midas Touch. Of course, this was not to suggest that there was anything magical about how Oprah built her communications empire; on the contrary, the commentary was intended to reinforce that her unwavering commitment to brand-development is what made it all possible.The program got me thinking that the Oprah Winfrey story, the Walt Disney story or the Avon story can be your story for your circumstance and your life, if you take responsibility for your success today. It may sound corny, but if you focus wholeheartedly on building your brand, success will follow ...~ Sharon, your AVON rep.
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