I believe the process of questioning is one of the greatest skills a business woman can have when it comes to staying in touch with how your business is performing and how you are doing as the CEO of your company.Asking yourself the right questions and finding solutions and answers to them will not only help you to stay on the road of being real with yourself, but it will also help you to see the necessary changes that need to be made for business growth.Below are 12 questions you can use to start the evaluation process:1. Have I completed a current cash flow analysis to measure my business financially?2. What are the weak areas in my business that need improvement?3. Have I implemented a consistent marketing strategy?4. Is my marketing strategy working?5. What is my sales ratio (the # of prospects you convert into customers)?6. Do I stay “sticky” (in consistent communication) with my current customers/clients?7. What skill sets do I need to improve in as a business owner?8. What business services and/or products do I need to eliminate?9. How are my competitors marketing?10. What is the latest information and updates about my industry?11. Does my business support my overall vision and goals?12. Am I willing to make the changes necessary to help my business to grow?Ask yourself the above questions on a quarterly basis and Keep records for comparison and positive changes. Also, create your own questions that will help you to better evaluate yourself and your business. Once you have identified processes that are not working positively in your business, it will be important to make a sound decision on how to eliminate or change them.
I believe the process of questioning is one of the greatest skills a business woman can have when it comes to staying in touch with how your business is performing and how you are doing as the CEO of your company.Asking yourself the right questions and finding solutions and answers to them will not only help you to stay on the road of being real with yourself, but it will also help you to see the necessary changes that need to be made for business growth.Below are 12 questions you can use to start the evaluation process:1. Have I completed a current cash flow analysis to measure my business financially?2. What are the weak areas in my business that need improvement?3. Have I implemented a consistent marketing strategy?4. Is my marketing strategy working?5. What is my sales ratio (the # of prospects you convert into customers)?6. Do I stay “sticky” (in consistent communication) with my current customers/clients?7. What skill sets do I need to improve in as a business owner?8. What business services and/or products do I need to eliminate?9. How are my competitors marketing?10. What is the latest information and updates about my industry?11. Does my business support my overall vision and goals?12. Am I willing to make the changes necessary to help my business to grow?Ask yourself the above questions on a quarterly basis and Keep records for comparison and positive changes. Also, create your own questions that will help you to better evaluate yourself and your business. Once you have identified processes that are not working positively in your business, it will be important to make a sound decision on how to eliminate or change them.
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