Vendors and participants needed! Your $10 admission takes care of theparticipation in the challenge and donation to a worthy cause. Vendor spacesavailable at the EARLY BIRD RATE of $75 thru September 30. ( Only a fewslots left; cost will be $100 starting on October 1)
Who can rock the highest heels in the A-T-L? Will it be the "real housewives?" Is she a fierce first lady,fabulous corporate exec, a fashion-forward media personality, stylish AUCstudent or one of the A's many hot superstars? Will she come from Buckhead orMid-town or the West End?
Jireh Communications Group invites celebs and non-celebs alike to step up tothe city-wide Stiletto Challenge to raise fundsfor Fibromyalgia education. Unlike a high-heel-a-thon, participants won't haveto brave the elements outdoors, but will strut their stuff in the comfort ofthe luxe Mansion on Peachtree Hotel at the opening reception of the 2nd Annual"Extreme Makeover" for the Woman's Soul Summit Professional Edition(EMFWS) on October 22, 2010, 6-9 p.m.
Organizers are seeking at least 100 women ages 18 and above to "rise tothe occasion" in stilettos that are 4 inches or higher to support animportant cause by donating $10 to participate. Companies may partner by dollarmatching or sponsor employees to participate. Professional models will beon-hand to demonstrate how to high-step on the runway.
Prizes, shopping, music, pampering treatments and various activities willcomplete a night of fun, relaxation and awareness.
Founded by national multimedia entertainment journalist and owner of JirehCommunications Group, Mona Austin, the EMFWS is a personal and professional development summit that offers activitiesand tactics to enrich women -- Mind, Body & Soul.
Themed "Born to Soar," on the following day the educational portionof the summit takes place during the luncheon on October23 at Maggiano's Little Italy in Buckheadfrom 12-3 p.m.
Winners of the "Born to Soar" Essay contest (open to girls ages13-18) and the female subjects of their stories will be honored at theluncheon. Additionally, attendees will learn from subjectmatter experts how to master social networking, personal branding,financial empowerment and health.
Most importantly...
"The veil must be lifted on Fibromyalgia," says Austin. "AfricanAmericans must be educated about the disease. It was thought of as amiddle-aged, White woman's disease, yet numerous African Americans haveFibromyalgia and we want to urge prevention and provide resources to those whohave it."
Join The Stiletto Challenge
With a minimum $10 donation participants must walk along a straight line on therunway in heels 4 inches or higher. For every woman who conquers the catwalkwithout wobbling or falling, an event sponsor will match her donation dollarfor dollar. Participants will be categorized based on the height of the heeland winners in each category will receive a swag bag.
Donate
Donations in support of the cause are being accepted online at theirregistration portal (http://soulmakeoveratl2010.eventbrite.com/)
or call 703-986-3464.
Volunteer
Volunteers are needed to make phone calls and distribute fliers.
Register/Buy Advance Tickets (Early Bird Ends9/22/2010)
http://soulmakeoveratl2010.eventbrite.com/
Cost: $10-$75
Sponsorship
To become a sponsor contact Jireh Communications Group between the hours of 9a.m. - 5 p.m. at (703) 986-3464.
Media Contact
Mona Austin, (703)367-7576
For general information visit us online at http://www.wix.com/MLKAustin/soulmakeover.
Event partners include Posh Glam, Ultimate Management Modeling Agency, theD.O.V.E. Foundation (Daughters of Virtue and Excellence), and The FrazierSchool.
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About Mona Austin
As the principal at Jireh Communications Group, Mona Austin has spearheadedhigh profile events and executed a plethora of creative services in traditionaland new media. As a multi-media journalist, Austin's interviews with notableentertainers such as Niecy Nash, Mary Mary, and Queen Latifah,have appeared in various local and national publicationsincluding EUR, Black Nobility and NPR. Her personal passion is to empower women tomaximize their potential. She has also overcome health challenges and uses theExtreme Makeover for the Woman's Soul in part to promote wellness as alifestyle.
About Fibromyalgia
Fibromyalgia is a syndrome marked by widespread aches and pains -- includingdiscomfort at specific "tender points" in the body -- along withsymptoms such as fatigue and sleep problems. It is estimated to affect up to 5million U.S. adults, most commonly middle-aged women.The cause of Fibromyalgiais unknown, and the condition can prove difficult to treat. Between 80 and 90%of those diagnosed with Fibromyalgia are women; women who have a family memberwith Fibromyalgia are more likely to develop Fibromyalgia themselves (American College of Rheumatology, 2004)
About Jireh Communications Group
Jireh Communications Group (JCG) is a boutique creativeservices firm. Founded in 2002, Colorado Springs,CO Jireh is comprised of advertising, marketing and pr professionals whoconcentrate on building brand awareness through events and the creation ofprint, radio, Internet and digital communications.
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