For Day 6 in our social media success challenge for dance studios, I’d like to emphasize the importance of using all different types of media to promote your dance studio. With millions of dance studios,
dance companies, and dance-related businesses out there, you may wonder,
“How can I stand out amongst my competitors?”
The answer to that question is: Video
Videos allow you to show the world who you are, what you (and your business) are all about, and gives people an opportunity to get to know you on a more personal level. Even in today’s time of social media, e-mail, texting, etc., people still appreciate being able to see the face of the person who’s articles they’re reading, who they’re
conversing with through Facebook, Twitter, etc., and connect with them in a tangible way. This also helps to personalize your dance studio or brand in a way that will attract people to you and your business.
Check out a video that I did where I talk about my career as a professional dancer/dance instructor in New York City. It has some clips of my choreography at a recent performance, as well as testimonials
from some of my students about my dance classes.
Feel free to leave a comment and tell me what you think about the video, and also how it
feels to put a face with the author of this article.
Comments