engagement (5)

Keeping in touch with your clients and prospects is crucial for your business. It can help maintain and enhance your current client relationship, and set the stage for developing business with new customers. Introducing greeting cards to your marketing strategy will enhance your bottom line in so many ways.. 

Repeat Business/Customer Loyalty: Tell current clients that you are thankful for their business  and support by sending them greeting cards. If you manage to make them feel respected and valued, this will encourage them to come back for more business.

Marketing and Referrals: Place some client case studies or testimonials inside your greeting cards. This kind of real life reference can make your clients believe that it is a right decision to choose your company. They will then suggest you to others.

Customer Appreciation: You would want your clients to think of you as more than just another vendor who cares about nothing but business. Express sincere wishes through your greeting cards to make them feel that they are more than just a customer. This will keep business coming through the door.

To set up an online system to stay in touch with current clients, prospect for new- consider using SendOutCards – online (from you PC, MAC, ipad or iphone) greeting card and gifting system.  SendOutCards – offers a wide variety to choose from and options to send postcards, 2 or 3 panel greeting cards, gifts and gift cards.  You can send one card or develop repeat campaigns to target all your clients.

For more information on how to implement a greeting card system into your follow up routine check out www.sendoutcards.com/80793.   Watch the short video on how others use this product, then send a Free card to someone. 

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Announcing Your Engagement

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Besides shouting from the rooftops, “We’re engaged!” and spreading the news of your engagement by word of mouth, you have a couple of other options when it comes to announcing your engagement. You can mail formal announcements to your friends and family or you can publish an announcement in your local and hometown newspapers.

Mailing Announcements – To create your announcement contact your local stationary store or an online retailer and have your announcement typeset and printed. You can also design your own announcements using a site like Vistaprint When designing your own announcement you will have the flexibility to choose the look and feel that best suits you as a couple. Keep in mind this will be your guests’ first preview into your wedding. The announcement should convey the overall tone and formality you think you’ll want for your event.

Newspaper Announcements - Call the publication(s) where you want your announcement to appear and speak to the editor in charge and find out the following:
§ The fee for publishing your announcement
§ Are there any guidelines or a standard form you must use?
§Do they accept pictures as part of the announcement?

How will you spread the news of your engagement? Answer our poll here.

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