recession - Blogs - Black Business Women Online

A long overdue advantage...

Posted by Apple Daniels on December 16, 2010 at 2:19am

All of the economic chaos that surrounds us can be downright scary!

The great news is that I just discovered something that will quickly ease any fear and uncertainty. In fact, if your anything like me, you're about to get very excited.

What if there was a way for you to know the investing strategies of the "Ruling Class" that have long been kept secret from the MIddle Class?

Want to know how they do it? And how you can too?

I just watched a short video that opened my eyes to new possibilities, and you have got to see it!

Click here to see it

Wishing you growth and prosperity!

Recession? Please Women are Still Shopping!

Posted by Taylor Davis on December 2, 2008 at 5:56pm

I was dropping my sister off at work on Black Friday around Midnight. She works at Body Products Store in the Mall. We were laughing and talking on our way there, discussing how the day would unfold, since the media continuously broadcasts that people's finances are limited (or have been rebudgeted for more necessary lifestyle things!) :P We're like wow, this is probably going to be a really different Christmas for many people. We’re thinking… okay, like - No gifts, cutbacks, only buy what you need and not what you really want....man, this is really overwhelming.. will Christmas ever be the same?? I thought I saw a black cloud hover over my truck, with red rain drops (that’s how daunting the thought was)PPPPPPaaaaaaaaahhhhhhhhLEASE (please)We drive into the parking lot of the mall, it’s taped and coned off to redirect traffic, people are standing in lines wrapped around the building, drinking lattes, some in their pajamas, laughing, talking, acting in an orderly manner, spreading and exemplifying the holiday cheer… IT WAS PURE BLISS!!!You totally felt the Christmas “Shopping Spirit”. Recession? What recession? Women are still shopping, Living Life, Spending Money, and Accomodating the Lifestyle they desire to live at best.

My dear shopkeepers do not be dismayed. Life still goes on. People are still looking to connect with your business. Now let me get to paddling, cuz I see there’s a SALE up ahead! LOL! :)Toodles,Taylor DavisPublisher and Creator404-707-7728PinkPages2Go Shopping and Lifestyle Mini-Magazine Guide Special Rates for Debuting Issue “SalesNtheCity”

8 Ways to Stay Marketing-Minded During a Recession

Posted by Karen A. Davis on December 12, 2008 at 6:00pm

By Karen A. DavisOkay, I admit it. Although I am typically quite optimistic, some days, this economy can really get me down. The building industry has taken a big hit in this recession we’re in. But, we know with time, this season of crisis will pass.So if projects in your office have slowed or if you’ve been laid-off, continue to work toward your goals, develop and review your personal and professional marketing objectives, and stay in top shape – physically, mentally and work-wise – so you’re ready for those new projects and deals coming your way.1. Stay on a regular work schedule. Wake up as if you have a number of clients to keep happy at the office. It’s easy to sleep in for a while and treat your first few days (or weeks) as a vacation, but you must remain on task: continuing to look for new projects or a new position.2. Don’t isolate yourself. Make regular appointments to meet with colleagues to discuss job and project possibilities. If you’re a designer, or if you specify products, make regular showroom visits to stay current.3. Boost your ego. Make a list of all of your skills and qualifications, even if they are not directly related to your profession or the services you currently offer. Next, develop a plan to articulate how these skill sets can benefit others. When you’re going after that next job or project, you don’t want to go in with the attitude, “How can you help me?” rather “How can I help you?”4. Learn new skills. Download free software such as Google SketchUp. Or locate live classes for other interests through Meetup.com or other social networking sites.5. Write about the things you know on a blog, whether it’s your profession or a hobby. Include a link to your site as part of your e-mail signature.6. Take advantage of free education. Many trade publication sites offer free webinars, training videos, and articles for continuing education units.7. Explore all the possibilities. What’s your passion? If you were not in your current profession what would you do? Determine how you can relate what you really love to what you do for a living.8. Volunteer. Nothing can make you forget about your temporary troubles quicker than helping someone else. Teaching a student math or a construction skill, or building a house with Habitat for Humanity can benefit your community as well as your resume.A recessive economy doesn’t have to mean idle time. Create a job for yourself and become the building industry professional you aspire to be.Karen A. Davis has over 20 years experience in the architecture, construction and facilities management fields. She is founder and president of Building Industry Resources, a company that provides business development and technical support services, and managing partner with KARMIS, LLC, a construction and facilities consulting firm. Ms. Davis is also a college instructor and author.

Why this Economy is exactly what you need??!!

Posted by Richelle Shaw on November 24, 2008 at 1:27am

Why this economy is just what you need?Being a winner takes practice and the only way to truly test your skills is to have some adversity.I know I know you say but Richelle, did it have to be this bad. The answer is YES. My friend Debbi Somers and I chat about this often. A little background, Debbi owns Somers Furniture which has morphed from a convention rental company to events rental, custom furniture manufacturer for all of the hot spots in Vegas. Debbi's business generates close to $5million in sales every year. Not by accident! She says, Richelle, I have had to re-invent myself 4 times in the last 19 years. There were several years that I did not take a salary in order to keep my good employees and keep cash flow going but I work better in times of struggle.Instead of taking lots of vacations, I work on the business 24/7. I am up thinking of what next.That is the piece that is missing from many of the struggling businesses right now – the What Next factor.Bill Glazer is president of Glazer Kennedy Insider’s Circle and his formula for a successful business includes the WN, which is What Next. This should be an on going process so that during times of struggle, you have a back up plan.Instead of thinking about what is wrong with the economy, your mind should shift to what is wrong with your business.Why are your customers not coming back?Why was your service the first service cut in a weak economy?What are people spending money on right now?The answer to question number 1 is usually, because you forgot to keep in touch with your customers. You only communicated with them when you got around to it and to only ask them for money. You forgot to have a real relationship with constant dialog and working together.The answer to number 2 – you took anyone who would buy, instead of focusing on clients who are more geared to the affluent who still have equity in their homes, who still have a safety net, who are not price shoppers.The answer to number 3 – the mall was full when I went to vote, with lots of bags and packages, people are buying. Marketing to the affluent is your safeguard against what is going on in this economy. They understand a bargain, they are looking for great deals. Be sure that you are able to provide them.If you are struggling to build your business, not coming up with ideas during this recession - join us in the Women of Color Coaching Program.www.womenofcolorcoach.org to download the application!

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Note: this page contains paid content.

Note: this page contains paid content.

Note: this page contains paid content.