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Hello Ladies,

 

I'm looking for website, magazine, blogs etc  that feature or interview business owners on their events. If you offer this service, please leave your website link or how to inquire for the feature or interview.

 

Thank you so much!

 

Dominique

Publisher/CEO From A Writert's POV

Literary Mentor & Consultant

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LinkedIn is a powerful social network for business growth. As recent as March 2011, LinkedIn reported more than 100 million registered users, spanning more than 200 countries and territories worldwide. Imagine the exposure using LinkedIn as a part of your strategic plan? If used properly, LinkedIn is a superb and very effective networking and marketing tool! Are you LinkedIn? If not, then why not? Here are 6 ways to incorporate LinkedIn as a part of your company’s marketing strategy:

Create Your Profile
We can all use new contacts to keep our business open. By joining LinkedIn and developing your profile is a great way to personally brand yourself as a leading industry expert. LinkedIn allows you to connect and continue to build relationships. Not only do you have access to your 1st connections, but you can gain exposure to a second and third tier of contacts. Even more, once you create a LinkedIn profile, you’ve established an identity on the website which is searchable. Here are a few tips to create a stellar presence:
  • Create your profile to match your target audience.
  • Highlight your expertise and the benefits of connecting with you.
  • Ask for recommendations from former employers, colleagues or clients
  • Make sure you convey a polished and professional image
  • Examine invitations to connect before accepting to ensure there’s a match with your profile
Gain Competitive Advantage
Do you know your competitive advantage? According to Wikipedia, competitive advantage is “strategic advantage one business entity has over its rival entities within its competitive industry.” If you are serious about business, you want to be at the forefront of any changes or trends in your industry. By establishing a presence on LinkedIn, gives you full access to resources, news, support and information.

In turn, you can continually create superior value for your customers and profits for your company.

Ask for Recommendations
If you are of good character and have built a successful professional reputation, then there is no reason not to ask your clients, colleagues, former employers or anyone familiar with you for a recommendation. With that being said, I suggest asking only people you know. Too many times I’ve been asked to give recommendations by people that I don’t know which is very awkward.

A client recently wrote “Sylvia is an excellent Life Coach and Advisor. She has given superb guidance and offered insight that has jump started my company's success. I will forever be thankful for her counsel in how it has helped my bottom line. Sylvia is reliable, trustworthy and offers out-of-the-box ideas and solutions. If you are in a slump and need genuine directions - contact Sylvia Browder!”

Create a Group
Make your online presence felt by creating a group specific to your industry to share common interest. This allows you to connect with like-minded professionals for networking, collaboration and lead generation. As a group creator, be sure to share your knowledge and expertise by answering discussion questions and posting relevant information. Here are a few tips to optimize your marketing efforts:
  • Add RSS feed of your blog to drive traffic back to your website.
  • Include links to your Facebook, Twitter and other social network sites.
  • Stay in contact with your members by sending a message on a regular basis.
  • Include keywords about your business in the description of your group.
In 2009, I created National Association of Women on the Rise, a professional group for women entrepreneurs which currently have over 251 active members.

Join a Group
An important thing to consider when researching groups is to only join those that are relevant to you. Once you are a member, lend your professional knowledge by interacting with other members, respond to posts; share tips and articles; get connected to potential customers and partners; or test a new idea to get the reaction of group members.

I am currently a member of 48 professional women and small business groups. I schedule an hour per week to interact with most of them. This has been beneficial as I’ve gained contacts, new clients and new members joining my LinkedIn group.

Recruit Employees
Need to hire an employee? There are many benefits to companies looking to fill job vacancies. They can post jobs, recruit and hire qualified candidates. In a recent statement by LinkedIn officials, “We combine job listings, candidate search, trusted referrals and the power of networks to give you results." This allows you to find qualified candidates easily by using search options.

In addition, you can read recommendations of potential candidates to determine their character. To optimize your experience in researching potential candidates:
  • Search for resumes. Some job seekers will post their resume and it gives employers an advantage of scoping out a candidate in advance.
  • Change your status to ‘hiring’ as this will alert candidates that you are currently hiring. This allows them to freely seek your company out.
In conclusion, by following these tips, will allow you to market, grow and connect with people that matters for the success of your business.

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Sylvia Browder is founder of National Association Women on the Rise, a virtual community for aspiring and established women entrepreneurs. The association’s mission is to provide professional and personal resources while uplifting and empowering women entrepreneurs through collaboration, education, mentoring, spiritual and peer support, leadership and networking. She has served as an online volunteer SCORE counselor since 2004. For FREE weekly articles go to Sylvia Browder’s Blog for Women Entrepreneurs, www.sylviabrowder.com. She can be contacted at info@nawomenrise.com.
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Networking for the "Authorpreneur"

In order to efficiently reach a large number of people, you need to develop and leverage a network of contacts who will help you identify, build, and connect with your platform. These individuals include, but are not limited to:
  • Publishing professionals (e.g., your editor, publicist, or agent)
  • Booksellers in your genre
  • Other writers
  • Members of industry or trade organizations to which you belong
  • Media personalities (e.g., reporters, radio hosts, or producers)

 

The Author Power Team

As an author, you are always on the lookout for new ways to improve your marketing strategy and grow your platform. One of the best ways to do this is by developing your power team.

 

What’s a power team? A familiar term among business networking professionals, a power team is comprised of individuals and/or businesses with whom you share common goals or a common client base.

 

How can it help you as an author? The members of your power team can help you improve your strategy, connect with more readers, identify more opportunities, hone your message, and expand your reach.

 

Let’s look at key members of an author power team and how they help you build your career.

  • Publisher: Your publisher is an industry insider. If you have chosen wisely, your publisher should have a track record of producing successful books in your genre and should be able to provide you with tips and insights to help you get on bookshelves and in front of readers. Keep your contacts at the publisher in the loop so they are aware of all of your marketing and publicity efforts. This helps them keep your book stocked when and where it needs to be available. They can also give you feedback on publishing best practices.
  • Publicist: A publicist helps you develop your marketing strategy and puts you in front of big media—radio, television, print, and online. A publicist also helps you hone your message and clarify your brand so you can reach readers. They have spent years cultivating relationships with media and industry professionals and have access to contacts you may not be able to reach on your own.
  • Other Authors in Your Genre: Wait—they’re your competition, right? Not necessarily. If you have differentiated yourself well, your work will stand out when compared to other authors’ work. Each author has something unique to give to the reader, but authors in the same genre share the same audience and are marketing to the same people. If you have been growing your platform and marketing your book, you should already have a following. Pull your efforts together with another author doing the same and you can double the strength of your platform and gain twice the reach.
  • Bloggers: Bloggers who write about your topic or genre also share face time with your audience. They often have an open dialogue with a following that listens to their advice and trusts their recommendations. Develop relationships with bloggers in your category and offer to write guest posts, send them a free review copy of your book, share links, or come up with cross-promotional activities.
  • Industry Gurus: No matter what topic or genre your book covers, there will be some movers and shakers already commanding a strong following in the same area. Cultivate a relationship with these people. They’re connected and know what your readers are looking for. They can get you into events and speaking engagements that will put you directly in front of your target audience.

 

These are the primary members of your power team, but don’t be afraid to think outside the box while choosing members. Each book and genre has special needs and interests that are served by many people. Aligning yourself with those people will help you engage your audience and, in turn, sell more books.

 

Remember, just as with your audience, be willing to provide value before you ask for anything from your power team in return. You are looking to cultivate relationships, not just take what you can get. Here are a few key things to remember as you build your team:

  1. Be sincerely interested in the other person.
  2. Find ways to help them meet their goals.
  3. Be willing and able to promote and/or endorse them.
  4. Relationships are a series of meaningful interactions. Make time to check in and see how they are doing, without looking for something in return.

 

Above all, treat them as you would want to be treated. If you are truly interested, considerate, and helpful, they will reciprocate.

 

Keeping Track of Opportunities

As an author, you’re constantly chasing down opportunities to share your book, speak to a crowd, serve as a resource, and perform other platform-building activities. People will often say no to your first request—but don’t let that discourage you or stop you from pursuing a lead after the first contact!

 

It takes at least six points of contact for a message to sink in—six—yet more than 75 percent of the time, people stop pursuing leads after the first point of contact (Good Day 2009). Sometimes authors stop pursuing because they receive a no on the first try, other times because the number of leads to manage is overwhelming. Cultivating relationships is crucial to your career, but it doesn’t need to take up all of your time.

 

The first thing you need to do is gather contact information. Every time you meet a lead or come across someone in a search, collect his or her contact information or business card right away. Enter them into a simple database such as Microsoft Outlook, PlanPlus, or Salesforce. Spreadsheets and Rolodexes can be hard to manage effectively, but databases like these allow you to classify your contacts, set up reminders, add notes, and keep track of all interactions. You can also consider adding new contacts on LinkedIn if you feel you know the person well enough to engage them online.

 

Next, you want to categorize your leads. Not all leads are created equal, and each group requires a different type of interaction. Here is a simple way to classify your leads:

  1. Hot or “A” Leads: These are people interested in having you speak or scheduling you for some other event. These contacts are ready to go and need to receive frequent, personal contact in order for the relationship to develop into an event or opportunity. These contacts go to the top of your list.
  2. Warm or “B” Leads: These are people who showed interest, but who have not yet decided whether they want to work with you. You will need to provide them with more information and work to cultivate the relationship.
  3. Cold or “C” Leads: Cold leads are people with whom you have no rapport, such as those you find on the Internet or find out about through third-party sources. These contacts are usually managed through what is called “drip line marketing.” Drip line marketing consists of things like newsletters or emails you send out to a distribution list on an infrequent basis. You may need to send an introductory email and then a reminder a few months later or add them to an informational newsletter until they opt out or say they are not interested. Setting up a drip line campaign is to help you cultivate those six points of contact and to educate potential clients who may turn into A or B leads.

 

Sorting your leads into these categories will help you better identify and manage opportunities as they come. Don’t forget to provide value first, and remember that your leads are people. Treat them with respect and consideration, and always show your appreciation for their time.

 

 

Rochelle Carter is the President/CEO of Ellechor Publishing House. Ellechor is a publisher of Inspirational Christian books, including Adventure and Romantic fiction, and non-fiction/devotionals dealing with Relationships, Suicide Prevention and General Self-Help.

Contact Us | Write for Our Blog | Latest Publications

 

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Is Volunteering Worth Your Time?

With the economy the way it is, people are BLESSED to be employed and have any stream of income.

Today while reading an article in our local newspaper, I was pleased to see an article about a company that recommends its employees volunteer and give back to the community during shut down.

Unfortunately, I know a lot of people that feel volunteering is a waste of time. With the recent tornados that have hit many areas, the amount of children in the community that need the support they don't get from home, the many home bound elderly and so much more, there are a lot of places one can volunteer that peaks YOUR interest.

I’ve always been the type of person that believes in helping others. Not having a full-time permanent job in almost six years has been stressful enough. During my time of on again, off again temporary jobs, I have dedicated my time to volunteer. I have networked with a lot of people and found out about a lot of services that the community offers, that I know I would have NEVER known about if I did not take the time to volunteer.

For those of you who work full-time and think you don’t have time to volunteer, believe it or not if you go to your human resources department and ask about volunteering you might be eligible for comp time. Don’t forget about the holidays and with summer coming up, instead of taking a vacation and spending hundreds of dollars on gas, hotel stays, etc, stay in the community and volunteer together as a family. With the MANY gadgets children have today, they need to see that EVERYONE is not as fortunate to get all of what they have and let them see for themselves what you have been telling them all along.

If you feel you don’t have a special skill, teach a child to read. One of the places I currently volunteer is at my child’s school. Some of the children I’ve worked with were not at the reading level for their prospective grade when school started. Now you cannot get most of them to STOP reading. It is so exciting to me that I could help! (Maybe I can get some of these same students to get me that excited about math :)

Always remember that whatever you can do to help someone else is never in vain. Besides, you never know when you or someone close to you situation will change and what community services will be needed.

This is my insight for you. Let’s continue to help those in our communities.

Much SUCCESS

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In order for your efforts to pay off I have learned the hard way that you have to be consistent with your marketing. If you haven’t already you need to put in a place a weekly marketing strategy that reflects your business and personality. In order to be successful online you have to place systems in place that work for you. If your online goal is to blog weekly and build relationships. Write down the necessary steps to accomplish your goal and stick to it.This will help build your online visibility and also give your readers something to look forward to especially when you are adding value and helping solve their problems.Here are some examples:Weekly Blogging – Set aside a day a week to write your blogs and schedule them for the month. Don’t wait until the day of and start writing. It can become overwhelming.When looking for blogging ideas keep in mind your target market what is it that they want, if you are not sure ask them.Throughout the month you can jot down the different topics you want to talk about and go from there.TeleClasses - If you are doing monthly TeleClasses make it a goal to be consistent, weekly, monthly, or quarterly.Online Marketing - If you are looking to build your business on Twitter or Facebook please be sure to check out the FREE weekly training.LaKeisha Hankinswww.LaKeishaHankins.comwww.Facebook.com/lakeishahankins
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If you are serious about building your business online and creating buzz for your business using Facebook, you have to accept the fact that you are going to have to work at building your following. Understand that just because you create a Fan Page or Page for your business, does not mean people will automatically follow you.

When consulting with new business owners, I find the most common mistake being made is creating a Fan Page without a purpose. Realize that your Fan Page is another marketing tool for your business which first requires planning a strategy to implement.

Before you jump right in and start a Fan Page because "it's what everybody else is doing"...Determine Your Purpose.

Why You Should Have a Plan...

Easily put, you need to know what your working to build your Facebook following for (leads, traffic, etc.) and to establish who are the people you want following you. Once you've figured that out, you now have an audience to market too.

Here are 3 Reasons Why You Must Work at Building Your Facebook Following:

  1. To Create a Niche Community - Once you have your plan in place and know how to proceed and in which manner to encourage "Likes", you want to keep your page engaging and interactive so your followers keep coming back. You have to provide a blend of posts that provide valuable niche content along with audience interactions. Finding an equal balance that flows with your community will come from you, "listening" to the needs of your followers. Posting once a month simply won't cut it...you have to be your communities most engaging and biggest fan.
  2. To Nurture Relationships and Build Connections - Another reason to work at building your Facebook following is so that you can stay connected with the people already in your networking circle, loyal blog readers and the such. Your Fan Page opens up another platform for you to stay in touch with the important people in your business world. You can of course, develop new relationships and establish new networking connections from people you meet in Facebook groups and are recommended to you by your raving fans.
  3. To Attract Collaboration and Partnership Opportunities - What better way to come across new ventures than to have them presented to you? When you properly work at building your Facebook following and use the right strategies to market to a predetermined audience, you place yourself in a position to receive more quality offers that will help leverage your business building efforts.
So, if you feel you don't have the time to work at marketing your business on Facebook and taking full advantage of its free social media tools, you may not be ready to build your business online. Marketing a business online using social media takes work, but proven to pay off greatly when done right.

My suggestion, invest in the time it takes for you to learn the steps to successfully marketing with Facebook. Develop the skills required to build genuine connections, nurture relationships and establish community.

You have 2 options - Work hard for yourself or work hard for someone else...the choice is yours!

 
Tamyka Washington|TheCEOMamma
Social Media & Network Marketing
www.theceomamma.com
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Just for You... A Free "Say No to Yo-Yo Dieting" Gift Pack!

Discover How You can Look and Feel Amazing, Get in Shape, Stay Active and Start Living a Healthy Life... for FREE!

Simply enter your email address belwo and I will immediately send you a FREE "Say No to Yo-Yo Dieting" Gift Pack which includes:

  • A revealing talk on how to lose weight for real and keep it off forever!
    (audio and PowerPoint slides included)
  • A special interview with my colleague Melissa McCreery who's gives you strategic steps
    to stop emotional eating.
  • My information packed "Fitness-4-Life Newletter to help you stay on track with your fitness goals.
  • And my special Ebook on 100 Ways to Lose Weight and Live a Heart-Healthy Life.

Before you read any further, grab a copy of my Free 7-part Ecourse: (included with this Gift Pack)

"How to Burn Calories While You Sleep."

Go to Optimum Body Sculpting right now to sign up!

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How Watching TV Ads Can Be Profitable!

"Varolo" is a completely free system that allows you to earn money on ads viewed by anyone in your social network which we call a "village".  Plus you can see relevant ads and get discounts and promotions on the things you are interested in. Become a Facebook fan by clicking on "Like" button to receive the latest news and updates to keep you informed. 

 

Varolo is completely, 100% free!  Varolo also allows you to create your own ads for $5.00.   Learn more about Varolo by watching this12 minute Varolo presentation because this is critical to your success.  http://blog.varolo.com/flash/Varolo12Min.html

 

You can build a village of friends you have invited to Varolo and earn money on each ad they watch. Your village consists of your friends, their friends, their friends, and even their friends!  Did I mention it's Absolutely Free? Click on the link below to get started and signup TODAY!

 

http://www.varolo.com/village/SheilaC43643

 

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Six Week Workshop for Authors & Writers

Workshop hosted by Dominique Watson in celebration of the launch of her new Service "Literary Career Moves"

Dominique is opening her workshop to those who are in need of finishing their book.

At a 26% discount, Dominique is opening the workshop to the first five people that sign up.

 

The Six Week Workshop will help you:

 

  • Develop a good story with good storylines to create a page turner book
  • Analyze and create your characters
  • Create and finish an outline
  • Motivation and encouragement to help you finish writing your book

I've talked with many of you about The Writing Season Articles and helping you get through the rough time of building great characters for your book. Here's  six week workshop just for you!

 

Check out the flyer: http://campaign.vpweb.com/aff07b7a-9788-4d47-ae78-8ba2daf02c08

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Teen Girls Need L.O.V.E.

S. Dodson

Rating: 5

 

This self help book provides insightful nuggets of information that teen girls from every age, race and background will be able to relate to. The book is written in a very relatable manner and covers everything from peer pressure, to bullying, to teenage pregnancy, to self love.

 

In a day and age where negative influences are in abundance, a book like this one is absolutely necessary. There are pressures that mount up on teens that if not handled could cause a daunting demise. A few years ago I was told about a young girl who had committed suicide because of things she was going through. She felt like she had no one to talk to an eventually took her life for that very reason. I wrote a book inspired behind that incident called “Sweet Dreams” and in reading this book it took me back to the emotions I felt during the time that I was writing that book. I really wished that that young woman had a chance to read this book. Had she done so then perhaps she would still be among the living and used her strength to tell her own story to other teens as to how she was able to overcome.

 

This is a book that I believe every parent of a young lady should own. Sometimes they just need to know that someone else has been there and done that in order for them to feel strong enough to talk about the pressures that they have to endure. Often adults think that children don’t have anything to worry about because they don’t have bills, they don’t have to worry about jobs, money, etc. Little do we know that there is so much more to being a teen now a days. In this book the teens learn how to empower, inspire and motivate themselves to get on the right path. There were some minor editing concerns, however all in all this is definitely a recommended read. For teens to it will allow them to find ways to over achieve. For parents, it will allow them to find ways to relate. There is nothing better than building a bridge to close the gap!

 

Reviewed by:

Nikkea Smithers

RWA Bookclub President

rwabookclub@yahoo.com

www.rwabookclub.com

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Remember Who You Are!!!

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Many of us have lost touch with who we are, we lose ourselves in our jobs, family and church only to wake up one day realizing that we are unhappy with the path we are travelling.Then next we want to play the blame game blaming our parents, jobs and current circumstances for where we are . Blaming others for your life choices is very unhealthy and does more harm than good. It is time to heal your core beliefs. False beliefs can often diminish success with relationships, career, parenting, finances, studies, weight loss, Christian growth and more. There are great tool and techniques that life coaches can use to help you move forward.Once you overcome the false beliefs you can learn to embrace yourself and work on becoming whole. In order to be completely whole you have to be one with God.It is time to get connected or reconnect with God our creator. We have to recognize and acknowledge our divine source he is everything love, patience, kind, merciful and he has placed all that in us but often when people depend on man and the world we are left not knowing how to love ourselves or they neighbor. Remember we are not children of the world we are children of God. When you know who you are you stand firm in who you are and you embrace yourself and learn more about who you are.I want to share with you one of my favorite quotes by George Elliot "It is never too late to be who you might have been."--George EliotToday’s TaskWrite a brief paragraph in your journal of who you are. Don’t include titles or clichés such as I am wife, mother, child of God, I am the head not the tail etc. these are all great but right now I want to get to the core and true essence of who you are.Once you write your statement I want you to say it out loud while standing in front of the mirror and say it three times so that you download this into your subconscious.Say it like you mean it with feeling and conviction.LaKeisha HankinsLife Reposition Coachwww.ExudingRadianceLifeCoaching.com
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10744066262?profile=originalOurLegaci.com is launching a new segment that will feature the works of black writers from all over the world. Writers will discuss key issues affecting Black, African and Latino communities.

 

We are currently seeking writers to participate in online debates about:
The Economic State of Black America, Abortion, The Black Family Structure, Homosexuality, African Americans vs. Africans: Can we get along?, Black Relationships, Black Businesses: Will we ever get ahead?, Domestic Violence, and the State of Education Among Black Youths. If you are interested in any of these subjects or if you would like to discuss something that is not listed, please email us at info@thelegacionline.com.

All contributing writers will be featured on OurLegaci.com.

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Early on into building my first business, I quickly learned how important it was to be organized with managing my time and I started a system for myself based on how quickly and effectively I needed to get things done, not only in my business but with my family as well. Because for me, at the end of the day, I’m mom first and the reason I made the choice to start a business was so that I could always be available to my family and for my children.

So, I’m delighted to be able to share with you, how I have set up a system that helps me manage my time most efficiently so that I can get the most done during my days to build my businesses around my family without compromise.

The first thing I strongly encourage is that you first believe in yourself. No matter what your business is, no matter if you’re a brand new business owner, a seasoned business owner or whether you are just thinking about taking that initial step towards starting a business, you have to believe in you. In order for anything to manifest from your dreams, you have to first believe in your own vision. It’s important for you to connect with your subconscious and envision exactly where you want your business to go in order for you to take the necessary first steps to getting there.

So, that should be your first step, even if your not sure of HOW you will make it happen, write down your goals anyway. Over time, this can help you develop your own road map to success. But for now, just commit to getting started.

My favorite business motto is Plan Your Work and Work Your Plan this is something I use for every new project or idea I have with my business and it’s something I encourage you to adopt as well, Plan Your Work and Work Your Plan.

Here are my 5 tips to effective Time Management

Tip # 1 Develop your Daily Method of Operation This is when you will want to determine and write down each task you need to perform each of the days you work your business that are necessary, for the daily operation of your business. The first set of tasks should be your income producing activities. These are the things that bring money into your business, for example: sales/or follow up calls to clients, product/service inquires via email, product presentation activities, anything that you do in your business on a daily basis to generate income.

Your next set of tasks should be those that will build your business. These could be things like, blogging, article marketing and social networking. These will be the tasks that get your business in front of your audience and help you gain exposure. Write down everything, and don’t worry about when you will fit it all in yet, we’ll cover that next, this is just determining WHAT you have to do.

Tip #2 Design Your Schedule What I like to do is use a blank monthly calendar and fill it in for the month. You can also do this on a weekly basis, it’s all about what works best for you. I know some of you may work a regular job and have children so the first thing you will need to do is include that into your schedule. Mark down the days and times your work your regular job, when you go to school, mark down the kids appointments and extracurricular activities, include all your family and personal activities for the month as best as you can.

The goal here is to have a visual that will help you better carve out the time you can commit to working your business. You can even color code the different activities if you want. After you’ve done that, you can then go ahead and include the days and times you are available to work your business. This will give you a clear idea of how you can adjust your schedule to fit your lifestyle. You’ll know by a quick glance, on what days and times you are able to plan and execute certain tasks for your business. (You can download a free calendar at www.printablecalendar.ca )

Tip #3 Plan Your Tasks and Prioritize Your Activities The next thing you can do to ensure you have a productive business day is to work from a To Do List. You can use a regular sheet of notebook paper and simply write down the tasks you need to get done for that particular day. I suggest you prioritize your tasks, tackling the ones that are most time consuming and beneficial to your business and working down from there. For example, I write articles, blog posts and newsletters before I conduct any social networking or checking email.

I normally do my list for the next day at the end of my current business day so when I get to my desk the next morning, I’m ready to go. I know there are some of you who may work your business at night or only on weekends, so again, it’s all about what works for you. This is also the time you can revisit your daily method of operation list and begin to incorporate those activities onto your To Do List.

I also find it very helpful to designate a specific time frame for each task so that I’m not spending too much time on twitter or Facebook for instance, when I could be writing a post for my blog. As you complete your tasks, you can cross them off your list and move on to the next one. It is very important to prioritize and have a good understanding of which activities bring the most value and benefit to your business and your customers.

Tip #4 Goal Setting and Project Management One of the most important steps to managing your time and being productive is learning how to set goals. Setting long term and short term goals when working on a project can help you get more done while helping you stay organized and focused on completing small chunks at a time. That way it’s not so overwhelming and can curve procrastination.

When you are ready to start a new project, again, you will need to write down your idea, Plan Your Work and Work Your Plan. During my project planning, whether it is a marketing campaign or blog series I want to do, I usually work back words. I write down what my objective is, or what it is I’m going to accomplish, I will write down the steps it will take for me to complete my project and most important, a goal is never complete without a DEADLINE!!

When you set a deadline, you eliminate procrastination and put yourself in the mindset of completion. Now you can break it down into small tasks, spread that out over a period of time and complete your project in pieces. Setting goals helps you get important things done.

Tip #5 Achieving Business Productivity How to be productive is a huge concern with many entrepreneurs who understand the value of implementing social media into their business building. What applies to me also applies to each of you and that is we must be willing to be disciplined. When you take on the role of “being the boss” you have to live up to the title.

Think about this for a minute…What makes it okay, for you to get up, 5 days a week at 7am, to be at a JOB for 9am, work hard for 8 hours of your day, to put money in someone else’s pocket yet, you don’t dedicate that same drive and desire for your OWN business? As women in business, we have to step our game up and stop treating our business like a hobby. You have to be disciplined and it’s okay if you have to learn it, because it is a skill. That’s why I said in the beginning, you have to believe in yourself, trust your vision, go with your passion and MAKE IT HAPPEN!! We all have to start some where. If you don’t know how to implement a certain aspect in your business, LEARN IT. If you need advice or help, SEEK IT. You are the boss, be accountable to yourself.

There are great tools that can help you leverage your time online. One of my favorites is HootSuite for twitter. It allows me to manage multiple twitter accounts, my Facebook fan pages, my Facebook profile page and my RSS feeds. I can schedule updates across my networks and plug in my blog feeds for them to go out automatically.

WordPress also offers this option to schedule posts. Sometimes if I know I’m going to have a busy week, I will write 3 blog posts in one day for that particular week and schedule them to post on my blog on different days. Another great tool is using an auto responder, MailChimp is my favorite, it’s free and you can send out pre-scheduled messages to your entire mailing list. You can pretty much set it and forget it and have an email marketing campaign working for you on complete auto pilot. Each of these tools provide a way for you to track website traffic and statistics so you can better utilize the marketing strategies that are working great and tweak the ones that aren't.

Another thing to help you stay productive in your business is to be aware of your habits that cause procrastination. One of my bad habits was having the need to keep checking my email and Facebook during my writing time. My plan would be to just skim through my messages and get down to work. But, before I knew it an hour would have went by and some how I ended up clicking a link somewhere and would be heavily involved in reading a blog post, then another and another.

So, to get the important work done, you need to learn how to eliminate your distractions while working. Close those social media tabs on your browser while you are working on something for your business, turn off the TV, the black berry, anything that can cause you to get distracted. Make a conscious effort, to do what is necessary to make the time you spend building your business most productive.

I teach women how to build a business with no-cost marketing because that’s how I built my business. I refused to let a limited income stop me from fulfilling my dreams and I want to tell you, that you can do the same thing. YES, you may have to work harder than your peers who may have a substantial marketing budget to start with. YES, you just might have to work longer hours then her, but that’s okay, because THIS is your business, your baby…make it happen! Be active in the growth of your business, always be willing to learn and be coachable. Find a mentor; connect with women who are where you want to be. Be a sponge, absorb everything they teach you.

You can not be afraid to ask for help, there are business women online who love to help other women reach their dreams and I just so happen to be one of them. You can only create greater opportunities for yourself and your business when you first learn how to align your vision with effective time management.

 

 

 

Tamyka Washington|TheCEOMamma
Social Media & Network Marketing
www.theceomamma.com
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Stepping Out of Your Comfort Zone

One of my goals for this year was to really step up my game when it comes to my business, Mocha Writer and my blog, For Colored Gurls. Doing this has required me to step out of my comfort zone which hasn't been the easiest thing because I'm a person who loooves stability. Some things I've done so far:

 

I recently learned the importance of putting my face and business out there and letting people know what I have to offer. The reason I hadn't really done so before is because I didn't want to be obnoxious or for people to think I was conceited or something. But, I realized I had to promote myself because no one else is going to, and I realized there is an art to selling oneself in an appropriate way. So, while it was a little weird for me initally, I'm getting used to it now.

 

Continue reading "Stepping Out of Your Comfort Zone"... 

 

 

~ Jamie

Mocha Writer

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This is part 2 of a 4 part series where I'm sharing the essential systems entrepreneurs must have in place to support a solid brand.

System #1: Customer engagement

iStock_000007773142Medium-150x150.jpg?width=150Brand support system number one is about the way in which you engage your customers. This is the process by which you create a path of attraction to your business. It's the way that you make it easy for prospects to meet you, to love what you do, to test drive your services. This might look like your current opt-in strategy. Or it may even be the type of events you host that attract people to your business.

Creating an easy path for prospects to engage is critical to building your pool of interested buyers. As a system, this path should be outlined in such a way that you can powerfully reflect your brand with ease. The goal is to create a connection between you as a solution provider and the potential client, or prospect.

What is evident when you view an entrepreneur’s website is whether or not there is an easy way to determine your next step. Successful entrepreneurs are clear in the single action they would like for a viewer to take when visiting their website the first time. But unfortunately too many business owners fail to streamline the instruction for their prospect. There is no opt-in form. There is nothing “sticky" about the page that keeps a person there, so viewers leave after only visiting a few seconds.

One example of a way to engage customers that capitalizes on the way they first interacted with you is to create a social media landing page. This blog post by visibility guru Nancy Marmalejo tells you how to do this: http://vivavisibilityblog.com/social-networking-landing-page/.

There are other ways to engage your customer or prospect. One of the most widely used ways is to develop a strong opt in form. A blog post by marketing diva Ali Brown shares great insight into how to make this work for you: http://www.alibrown.com/blog/?p=722.

The key to customer engagement is to entice prospective buyers within the first few seconds so they can receive your valuable information.



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About the Author: Tanya Smith is a creative business strategist specializing in showing coaches, consultants and freelancers how to spend more time making money with simple, yet profitable marketing systems. Her company Be Promotable provides clients with fresh actionable strategies and virtual resources to promote their small businesses as power players in their market. Claim your instant access to a free 10 part ecourse, 10 Ways To Grow Your List at: www.bepromotable.com.
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