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Keeping in touch with your clients and prospects is crucial for your business. It can help maintain and enhance your current client relationship, and set the stage for developing business with new customers. Introducing greeting cards to your marketing strategy will enhance your bottom line in so many ways.. 

Repeat Business/Customer Loyalty: Tell current clients that you are thankful for their business  and support by sending them greeting cards. If you manage to make them feel respected and valued, this will encourage them to come back for more business.

Marketing and Referrals: Place some client case studies or testimonials inside your greeting cards. This kind of real life reference can make your clients believe that it is a right decision to choose your company. They will then suggest you to others.

Customer Appreciation: You would want your clients to think of you as more than just another vendor who cares about nothing but business. Express sincere wishes through your greeting cards to make them feel that they are more than just a customer. This will keep business coming through the door.

To set up an online system to stay in touch with current clients, prospect for new- consider using SendOutCards – online (from you PC, MAC, ipad or iphone) greeting card and gifting system.  SendOutCards – offers a wide variety to choose from and options to send postcards, 2 or 3 panel greeting cards, gifts and gift cards.  You can send one card or develop repeat campaigns to target all your clients.

For more information on how to implement a greeting card system into your follow up routine check out www.sendoutcards.com/80793.   Watch the short video on how others use this product, then send a Free card to someone. 

Nine out of 10 Americans look forward to receiving personal letters and greeting cards. Adding a personal touch to your greeting cards can make them even more special to the receiver.

Here are some tips for personalizing greeting cards:

1. Write the person’s name or nickname, if appropriate on the inside of the card. Personalizing the card reminds them this card was sent just for them.
2. For cards that already have a message inside, highlight the phrases that you want to stand out or hold special meaning. This is a great way to signify how the card personally applies to the receiver.
   
3. Include your own words, something simple, such as, “I am not always great with words, but when I read this card, I thought of you.” The most personal cards are honest and heartfelt.
   
4. Add a small gift inside. If your card is for a holiday or occasion, you can include a gift card to their favorite store to make the card a gift in itself.
5. For business owners, send a series of greeting cards to make your message part of an ongoing conversation.

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