Hello community,
JMCC is really enjoy sharing All Nations TV Network programming ( www.jusmcc.info )
This dynamic group really gets you involved!!!
Hello community,
JMCC is really enjoy sharing All Nations TV Network programming ( www.jusmcc.info )
This dynamic group really gets you involved!!!
Juniques Multi Cultural Connections strikes "Communication Gold!".
Juniques Multi Cultural Connections now can help you reach offline and online communities around the world!! JMCC is constantly seeking ways to help multi cultural communities connect.
JMCC discovered "Communication Gold" when it connected with All Nations TV Network
Juniques MultiCultural Connections, (http://www.jusmcc.net) reaching the $11.8 Trillion multicultural market, now
offers advertisement on All Nations TV Network. This dynamo online and streaming programming
network is providing some of finest gospel, business, and family friendly shows you can find
on or off the net!!! Yes, All Nations TV is being streamed into homes across the country on the
Roku Network channel. Roku Network is streaming to 5 million households and All Nations TV Network has its own channel!!
JMCC is proud to be able to help your reach a greater audience and provide ad cost savings.
check us out at http://www.jusmcc.info call me 623-455-6364
Your ad strategy should begin before you even put the "Open" sign in your window. Getting ready for customers starts with the decision that you're going to open up your own business. Gear up now to reap the rewards of success for the life of your business.
Develop Your Message
Know what you want to tell customers about your business. Let's say you want to open up a furniture store.
Do you want to be known as the discount furniture store or the upscale furniture store? Do you have a large inventory or select pieces?
Develop your message to help customers identify your business. A vital tool in developing your message will also come from your marketing plan1.
Consistency in Look
The colors you choose, your logo and all of your materials should be consistent. Don't just choose red because it's your favorite color.
Take this major decision one step further. Companies spend a lot of time and money on developing their look.
No matter what the size of your company, you should too.
McDonald's is known for its golden arches. Home Depot is known for its bright orange. You've got to think about how you will brand your company right from the start.
Your logo's look, the font size and type you use, even your slogan should be consistent from the business cards you have printed to the front door your customers will be opening.
Identify Your Competitors
What other businesses in your area will you be competing with for the customer's dollar? Identify those competitors and your differentiators.
What makes your company better? What makes their company better? Take your company's strong points and use them to attract customers. Take your company's weaker points and see how you can improve them to fill those gaps.
Even when your company takes off, continue to analyze your differentiators. There's always room for improvement and more sales as business evolves.
Marketing is a contest for people's attention. Traditional mass marketing fights for people's attention by interrupting them. A 30-second spot interrupts your favorite TV show, a telemarketer calls right when you are sitting down to dinner. In the past, this has been quite effective. But now, there's been a paradigm shift. There's too much information - too much going on - and we're being overloaded with interruptions.
Last year, the average consumer saw or heard over 1 million marketing messages - that's close to 3,000 per day. No one can pay attention to that many distractions. So what consumers have started to do is ignore them. So how does a small business owner combat that?
Most small business owners complain that "Nobody knows who we are or what we do!" I know the answer to that predicament: "They don't tell anyone!" And if they are marketing and promoting - they are not doing it effectively. They are forgetting who their customer is (target market) and they give little consideration to how to reach them.
Most companies market haphazardly. They are drawn in a million marketing directions and often fail to create a targeted marketing strategy.
Just like The David Letterman Show - Here's a list of Top Ten Small Business Marketing Mistakes:
1. a different logo, look and tagline with every promotional piece
2. Believing one or two print ads will give a business instant success
3. Not hiring professionals to do a professional job
4. Forgetting to make the most of a first impression
5. Not understanding, defining or remembering your target market
6. Creating a marketing plan but never looking at it or implementing it
7. Neglecting to track marketing dollars - return on investment
8. Ineffective use of time and money with networking and charitable giving
9. Selling features not solutions, benefits and value to the customer
10. Not reserving their domain/URL
Have you evaluate last year's marketing plan or do you have a plan at all?
Planning is the key to effective marketing - but it doesn't have to be complicated or costly.
STOP BEING THE BEST KEPT SECRET. STAND OUT FROM THE CROWD.