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When I created my first blog a little over a year ago, I spent a lot of time to make it look appealing. I included a few posts on a variety of subjects, video, photos, links and a few other trendy widgets and ads. I was so proud of my accomplishments and just knew my creative genuis would pay off. I could hardly wait for the equally excited stampede of visitors that would soon follow.But that herd of traffic never came. Sure, I got an occassional visit here and there. But what happen to the masses that I had predicted? After a short time, I sat back and reanalyzed my lonely blog situation. I finally came to realize what had gone wrong. I had gotten hooked on the idea that having a blog meant making money. I had become infatuated with the idea of having a blog instead of having the passion to share my blog. I knew it was time to lay my blog to rest and invest some time into learning how to create a blog people would really want to read.Here are some of the things I have discovered along my blogging journey:Decide who your audience will be. What is it that you are passionate about and want to share with others? Is is cooking? Then your audience will be individuals who love to cook (or eat)! Yes, we all want to make money with our blogs but that can not be your motive. If you learn how to blog with a purpose and have a desire to share your knowledge with your readers, the money will soon follow. Once you have dertermined your audience, you can then begin to implement some targeted marketing.Create content with substance. Your readers will want to follow your blog for a few reasons, the main one being your content. They want to read valuable information that will help them learn something new or entertain them. Your cooking blog should be richly filled with topics such as; cooking tips, reciepes, food reviews and even pictures of your favorite freshely cooked dish! The quality of your content will not only help your blog stand out, but it will also allow your readers to relate to you and trust your expertise.Define your niche. This is where it can get a little tricky, especially if you are new to blogging and online marketing. If you are a mom who blogs about cooking, you may want to define your niche market to moms who love to cook. In order for your blog to attract your specific audience, you need to learn how to find your niche. A great way to start is to find a few social networking sites online that cater to your market. Social networking sites are great tools to help you and your blog gain exposure as well as help increase targeted traffic to your site.These are a few ways that will help you create and increase traffic to your blog. The important thing to remember is to be consistent in your efforts. It takes time to build a following but can be easier when you understand the benefits of applying targeted marketing strategies. When you enjoy what you do, your work seems effortless and you will reap the rewards. Happy blogging!For more blogging tips and work at home resources, vist the Mom2Mom Network
You know me ... I like to talk about struggling entrepreneurs because for starters I'm no stranger to the struggle (lol) AND I want to help those who are trying to make money and work at home (the successful entrepreneurs don't need me). That being said, I want to fill you in on a coaching session I had with the wonderful women in my Women of Color Coaching Program.The topic that I REALLY wanted to discuss this month was the #1 Marketing Essential that most entrepreneurs forget. While trying to promote their product or service, folks often focus on:
- Packaging
- Pitch
- Promotion
- Profit
FANTASIA, HE DONE ENOUGH
During the last week of October '09, I had a truly magical experience. You may know me as Sista Sense or even Mahogany Momma, but you can now officially me a Disney Diva … thank you very much! I had the pleasure of attending the 2nd Walt Disney World African American Mom Blogger Mixer and there were so many wonderful women of color in the mix! Lead by Laura Spencer, Disney Social Media Manager, we had the pleasure of touring several Walt Disney Resorts and being among the first to welcome the newest member of the Disney Royal Family, Princess Tiana.
The Newest “Magical Mocha Moms”
From Top Left to Right:
Tara Jefferson, theyoungmommylife.com
Angela Cooper, hangingwithmrsacooper.blogspot.com
Deveter Brown, BlackPlanet.com
Onica Cupido, BlasianBabyNotes.blogspot.com
Lorraine Robertson, AskWifey.com
Lashanda Henry, blackparenting.blogspot.com
Lucinda Anderson Hughes, FrugalSocialite.com
Sherrelle Kirkland Andrews, Funkidivagirl.com
Right now just about everything on my body hurts, I think even my hair hurts (lol) … but in a good way. We saw and DID so much at Disney, it was absolutely amazing. Back when I was a kid, we did a few trips to the Magic Kingdom, but honey this takes the cake! I had no idea there was so much to see, do, eat, touch, feel, enjoy, and experience in not just an entertaining, but afro-positive, diverse, pro-black, make you feel good about who you are way! Quiet as it’s kept; Disney is doing a great job of integrating the Black Experience.
Just as they say, Disney is truly magical! As someone who writes so much about pro-black media and the value of creating positive self esteem within black communities, I honestly did NOT know how much Disney has done and continues to do within the black community at large. I had to write a completely different post just to really dive deep into the creation of Princess Tiana, the first Disney African American Princess black girls have been waiting for. And of course, Disney’s newest addition to their ‘Hall of Presidents’ attraction is a life-like robotic figure of President Barack Obama that makes you feel like you are actually in his presence, listening to him speak. Disney has also teamed up with Steve Harvey to create the Disney Dreamers Academy for Urban Youth. Not to mention the fact that I stayed in the Animal Kingdom Resort with a savanna of giraffes and other wildlife right outside my window!
We often say every black person needs to take a trip to Africa. After this weekend, I whole-heartedly feel like every black person needs to be a part of the Disney Experience because there is more for us there than I ever imagined. PLUS you can do Disney on a budget, as I learned from Heather and Darcy, two Magical Moms on the Disney Mom Panel. I’m a lady who loves a good budget, so I definitely have some great tips to share on how you can afford to create an amazing Disney trip for your family even on a small budget.
Social media and Web 2.0 have been here for some time now. Experts predict that this trend will only grow. That means if you don’t start using social media now – today – you’ll be left behind.In my interactions with women in my networks I hear confusion, a little anxiety and apprehension where it concerns using social media.It can be a very good resource when you lay a good foundation and understand some of the guidelines.Listed below are 4 tips for effectively using social media to drive traffic to your sites…1. Complete your profile.When you first open your Twitter, Facebook, Squidoo or other social media site account, fill out your profile (including a picture). Doing so makes it easier for people to get to know you and build relationships with you, which will make it more likely they’ll click through to your site. Did you know that some of your potential followers will not follow simply because you didn’t provide a picture?If you’re serious about your business (and I know you are) take the time to include a picture.2. Interact.It is no coincidence that the name Social sites includes the word social. They’re two way streets (not monologues). That’s why you shouldn’t just post content and move on. Instead, spend a few minutes each day interacting and getting to know people in your network. Simply respond to tweets, updates etc. The key again is to be social. Now you do this within reason and you don’t spend all day on social media networks. That’s another topic.3. Include a link to your site on your profile page.Your profile page is considered real estate and you must use all of your internet real estate to the full potential. This tip is simple but effective: Give people a reason to click through from the social media site to your blog or squeeze page. Your potential customer/client must get to know, like and trust you and this is aGood way to get started.4. Ask your followers/friends to retweetOn twitter your updates are called tweets and other sites my be updates or posts. If you create a “buzzworthy” post (such as a post on a hot or even controversial niche topic), ask your Twitter followers to “retweet” it. You can simply include “Plz RT” at the end of your tweets since there is a 140 character limit.Now is the time to get involved if you’d like to grow your business. Social media is only expected to grow in the future. –You can start today by applying the four traffic-generating, relationship-building tips you just discovered!There are many more tips and information to be shared around social media. I will share this and more during my Dream launch Mentoring and Coaching program.At the time of the writing of this article I am approaching 5000 followers on Twitter and I didn’t use any gimmicks or other things to reach this point. If you want to learn more about social media join me. Go to my Dream Launch enrollment site here.You can also register for my preview call series hereThere's no time like the present to embark on your business empowerment journey through learned strategies and keys for your empowering success.Empowering you!RobinLife EmpowermentMentor/Trainer/Coach and Public Speaker
YOU GOT TO BE HUNGRY BY LES BROWNVideoForward.com is the Internet's first Adsense revenue sharing site that pays you 100% of your ad revenue and 50% recurring commissions on all new members you refer.Members can make money just by being social and sharing viral videos created by others. These are things they probably do already while playing around on sites like Facebook & Twitter, visiting forums, and emailing their friends. Now they can actually get paid for it.Finally an easy way for even newbies to make extra money online. Your subscribers will thank you for it!
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