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Importance of E-Presence in the Google Age
By [http://ezinearticles.com/?expert=Maria_Lisa]Maria Lisa

In the world that we are living in today, we want everything to be a click away and internet provides the platform to do just that. Many term an IT expert as the engineers of the modern era and why not it is due to them that we can buy, sell, learn, teach and do pretty much everything that comes to mind. Websites and web designing play a pivotal role in today's society. Long story cut short, a well managed website brings profits and recognition to any business.

In the digital age websites are the most effective tools to attract customers and the best way to utilize this tool is to have as much and as easily understandable information as possible information displayed on your websites. As the end user loves web pages that save their time, cost and energy.

To have a compact website that covers all aspects and gives the user all the information that he desires through a simple yet attractive interface the web designer needs to know what exactly the customer is looking for, one has to get into the shoes of the customer and understand his needs and preferences like his own. i.e the website developer or the designer or for that matter even the programmer should know exactly what information does the customer need, how to facilitate him/her and keeping things clear and simple without compromising on presentation.

Bottom line is website development must be precise, on the target and object oriented in order to get maximum output.

Coming to the technical side there there are various diverse technologies being used for website designing. Some of the major technologies that are being used most commonly are as follows:

Server-side scripting (e.g PHP and ASP)

Markup languages (e.g HTML, XHTML and XML)

Style sheet languages (e.g CSS and XSL)

Multimedia technologies (e.g Flash and Silverlight)

Database technologies (e.g MySQL, MSSQL)

Client-side scripting (e.g JavaScript and VBScript)

Furthermore websites may also be divided into static and dynamic depending on the utility of the website and the designing budget. A dynamic website usually comes along with a content management system using which you can easily update content sitting anywhere in the world if you have access to internet.

The benefits of having a website are countless in this era that would be remembered as the GOOGLE age for the years to come. Here are some very important advantages of website development and having an e-presence:

1- 24/7 access to customers/users whenever and wherever they want it.

2- Having an online presence means you have a global presence, meaning feedback from any part of the world is made possible opening new avenues to expand your business and getting recognition.

3- Comfortable way to do business, all you need is a laptop and an internet connection to be a businessman doing business worldwide sitting on your living room couch with all the comfort you need to work efficiently.

These and many other advantages make [http://www.webcreation.us/]website design ing & [http://www.webcreation.us/]website creation and development a hot cake in the market and make you realize that doing business is not so hard anymore. All you need is a little bit of determination, a whole lot of skill and some patience.
That is the secret behind having a successful e-presence!

Article Source: [http://EzineArticles.com/?Importance-of-E-Presence-in-the-Google-Age&id=6768374] Importance of E-Presence in the Google Age

http://BusinessCreditAmerica.com 5 Reasons Internet Marketers Fail in Business.

In this video I discuss why Internet Marketers fail in business and how to avoid these failures.  
goo.gl/ycLkHf
1. Internet Marketers or online marketers don't know how to properly structure their business.  They seek out help from companies like Legal Zoom to help them structure the business.  However, companies customer support  does not understand that their is more things that go along with structuring the business then just filing some secretary of state paperwork.  The clients business must be properly registered online in multiple data bases, so the company can get the exposure it needs from 3rd party companies.

2.  Many internet marketers don't use their own products.  This is a problem because if you don't know your product then it becomes challenging then to get someone else to purchase and use your product.  The force their products on potential customers not knowing if that  product it right for that customers. 
goo.gl/ycLkHf

3.  Internet Marketers need to build relationships with their customers.  Building a good relationship before and after they purchase from you.  This help builds the customer confidense that they made the right choice in purchasing from you. You never want a customer to have buyers remorse, because you never communicated with them after they purchased from you. 

Although, many of them may not use the products giving them a follow up call or sending them an email shows that you were interested in their purchase, and you want to see if they make have an issue with the product.

4. Learning how to manage the business.  A lot of internet marketer don't treat this as their business. They look at it as away to earn some extra cash with out the responsibility. Understanding they may be using it as a career change, it still is a business.

You still need to invest in the business, whether it may be education or software to help you run the business much soother.  Their accounting and taxes to be paid for what ever income that's generated from the business.

5. Many internet marketers want instant success.  They don't realize it takes time to grow the business in order for your to have success in it.  It's not easy, it's a growing and learning process.  We would all like to have short cuts in business, but it could lead us to a loss.  
goo.gl/ycLkHf

I encourage you to join the business credit forum to get access to more videos and other resources to help you grow your business.  
goo.gl/xfsIVs http://BusinessCreditAmerica.com

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If you are a small business and have not yet established an online presence, then you are missing out on a great opportunity to generate more revenue and profit for your company. As of early 2012, reports have shown that there were 2.4 billion internet users worldwide. The internet has become a great tool for buying and selling products and services, sharing files, communicating with friends and family, entertainment, education and many other activities. Many small businesses that acknowledge this fact have taken steps to build an online presence. Let us look at five top reasons why a website is good for your business.

People Are Online

As a consultant assisting women in business in rural Southern Alabama, I regularly get asked, “Since my business is very small and I only sell my products or services locally, do I really need a website?” My answer is always the same… YES! If you are a business owner, you need to have an internet presence. Here’s why:

• Statistics have shown that about 2.2 billion people used the internet in 2011 - nearly a third of the earth's population.
• More than $256 billion were spent by internet shoppers in 2011.
• Current buying trends show that people purchase everything from books, jewelry, vehicles to live stock and real estate.
• The number of people that make use of the internet every day is on the increase. This means about 70% of the earth's population have access to it.
• Online shopping has become a normal activity for many internet users. It has proved to be more convenient and cheaper for them.

As you can see, being a small company does not matter when it comes to potential benefits from having a web presence.

Enhance Your Credibility

Since majority of the earth's population make use of the internet, a website is the best way to tell the world about you and your company. This is also an opportunity to explain why you deserve their confidence and trust. In fact, internet users today expect serious business owners to have an online presence. They use the internet to research before buying products and services. Therefore, a website is a great tool to provide useful information about your business and convince your audience that you offer the best product or service. Here are 4 ways to increase credibility to your website:

• Update your website with pertinent and relevant information on a regular basis
• Offer visitors with quick and flexible answers to their needs
• Post testimonials from satisfied customers
• Provide visitors with a comment section and make sure you respond in a timely manner

A well designed, informative and updated website will add credibility to your business and strengthen your brand.

Search Engine Optimization

Are your competitors outranking you in search results? Imagine a potential customer searching “Animal Clinic San Diego” and the results place your top 5 competitors on the first page while your website is ‘MIA’ (missing in action). Search engines such as Google, Yahoo and Mozilla will return the results that are most relevant.

A website that is designed to be an effective Internet marketing tool will increase your website traffic. This internet marketing technique is referred to as Search Engine Optimization. By generating quality back links and creating optimized content, you become an authority before search engines and increase the number of visitors that come to your website.

Global Presence

Imagine serving customers around the world? Since information is always available, people from all over the world can visit your website anytime; and inquire about the products or services that you offer. A website gives you a global footprint exposing you to an international market.

24/7 Exposure

Wouldn’t you like to wake up each morning and ‘ch-ching’ money has magically appeared in your business account? No magic… just a reality for many entrepreneurs. Having a website allows customers to purchase from you 24/7. Your website is sales machine, always open and making sales on your behalf.

I get daily requests for access to my blog. Here are excerpts of two emails that I received this week for access:

“We would like to send you high quality articles that fit your audience… 1 link going to our client's site to each post… pay you $20 per post… send articles in bulk.”

“We will pay you $30 for each article you post… basically our article is related with education”

In conclusion, as you can see, having a professional and optimized website is an important tool in your marketing strategy and a great way to position your company for global exposure.

About Author: Sylvia Browder is a small business consultant, trainer and author. She is founder of National Association Women on the Rise, a virtual community for aspiring and established women entrepreneurs. She has served as an online volunteer SCORE counselor since 2004. For FREE weekly articles go to Sylvia Browder’s Blog for Women Entrepreneurs, www.sylviabrowder.com. She can be contacted at info@sylviabrowder.com

Okay, so you've built or have paid someone to build this beautiful website but you are about the only visitor to the website.  Not good.  So here’s the deal.  Website visitors don’t appear out of nowhere. You have to drive people to your website and not just any people either.  You want to drive people to your website who are your prospective customers; the people who want, need and can afford your goods and services.  So here are three things you must do:

1. Ensure Search Engine Optimization (SEO).  You must make sure that the pages of your website contain key words and key phrases that your target market will most likely use to find your business.  There are a lot of free tools that will help you decide what those key words and phrases are.  Here are a couple of those tools:  

Submit Express

Google Adwords

I suggest devoting individual pages to key words and key phrases.  For example, if you offer business services such as bookkeeping and virtual assistance to home-based and small business, you should devote pages containing articles and other helpful information for both of these services.  Just be sure you don’t overdo it because prominent search engines like Google will accuse your site of stuffing key words and you don’t want that.  Here’s a nifty free tool to help you with keyword density:  Live Keyword Analysis.

2. Get Inbound Links to Your Website.  The goal is to get quality websites to link back to your website.  This isn’t easy but it is critically necessary.  Here are some ways to do it:  

• Make sure you offer good, quality and helpful content to your website.  If people like what they see and find your content helpful, they’ll link to your website or refer others.

• Write blog posts on other people’s blogs.  You know those Ning sites you joined?  You have the ability to create blog posts on those.  What about those great articles you find on Forbes Magazine or Black Enterprise Magazine, post a comment that adds useful information and provide a link back to your website.  You have the ability to post a note on Facebook on your business page; provide a link back to your website within the Facebook note. Be a guest blogger for someone or just post meaningful content to other people's blogs that your target market reads.

• Submit your website to free directories such as:  Localeze.com (search for your business; if it’s listed, click on “Add a listing” link),Superpages.com (look in upper right-hand corner for a powder blue button – “Add Your Free Listing”).

3. Add Meta and Title Tags to Your Website.  Search engines look at Meta tags to tell what the page’s content is about.  Make sure Meta tags are put on every single page of your website – time consuming but darn well worth it.  If someone built your website for you, ask them to insert Meta and title tags on each and every page.  This is one of the services which should be included in the price they charged to build your website.  If you built your website yourself, you can add the tags yourself; the editor you used will have an area for you to add Meta and title tags.  

Please feel free to use this article in your newsletter, on your website or blog.  However, the following byline must be included in its entirety and the article must not be edited in any form and must be presented exactly as it appears here.

About the Author:

Carmin Wharton is a home-based business expert and the founder of e-BlackWomenNetwork.com, a membership community designed to take businesses owned by women of color from startup to prosperity. Carmin's mission is to help women earn what they're worth and make it big in their home-based business on their own terms.

Website positioning gains an enormous advantage once the correct way to gain targeted visitors to your website is learned. Learn more... http://wattspublishinggroup.com/have-a-business-have-a-website-but-how-do-i-get-traffic/

If you have a website, blog, ezine, or newsletter, I'm sure you consider your content to be valuable to your readers and potential customers. So, why not get paid for it in the meantime? If you're new to this idea, then this article will help you. There are several ways to go about monetizing your website or blog:

Google Adsense

This is one of the most popular and best ways to monetize your website or blog. Google Adsense will place advertisements on your site that are similar to your content. So, how do you get paid? You get paid when someone clicks on the advertisement. Here are some resource sites that will help you better understand Google Adsense and help you sign up.

Google Adsense Sign Up

More information on Google Adsense

Clickbank

This is a program that offers several different types of products you can promote on your website and get as much as 75% commission on them. You can choose any product and as many products as you would like to promote or advertise. This is another lucrative way to make money from your website or blog.

Clickbank.com

Text Link Ads

Text-link-ads.com brings targeted traffic to your website or blog. Similar to Clickbank.com, you make money from potential clients clicking on text-based ads inserted on your site. You receive 50% commissions on everything and they also have an affiliate program which gives you $25 for every person you refer to their company. Read more here:

Text-link-ads.com

Here are some additional sources for making money on your website or blog:

JuiceBoxJungle.com

Blog Traffic Cash

Remember, just because you create a website doesn't mean people want to see it or work with you. Give them a reason to, by enriching your website or blog. Make some extra money!

How do you make money on your website or blog? Share your ideas with us.

Tamara Garrison-Thomas

www.garrisonprosperitysolutions.com

www.busy925.com

follow me on twitter: www.twitter.com/tamarargarrison

At a recent workshop I facilitated, a participant shared that she didn’t understand the big ‘hype’ about having a website. Though she had one; she hadn’t attained any customers from it. I explained that having a website is a good first step, but not enough to gain clients. If you are not engaging your visitors, chances are they will never return. Do you have a website but not sure how to guide traffic to it? Here are 5 ways to steer traffic to your website:

Register with Major Search Engines

An important step to steer traffic to your website is to make sure is it is listed on all the major search engines such as Bing, Google and Yahoo. This is one of the most efficient ways of directing free, targeted traffic to your website. It’s easy and takes just a few minutes of your time.

• Bing
• Google
• Yahoo

Respond to Questions and Comments

People leave comments for a reason; they are interested in your response. By responding, you’re letting them know that you’re actively involved in reading the comments and encouraging them to visit again. In addition, this is an effective way to become known in your industry as an expert.

Develop Article Marketing Strategy

Blogging is an easy way to drive traffic to your website and establish yourself as an expert in your industry. If executed effectively, this can be a smart online marketing strategy and an affordable way to grow your business. Blogging is ‘big business’ among entrepreneurs, writers and those who just want to express themselves thru electronic communication. More and more businesses are blogging as they realize the benefits. There are several online sites where you can submit your articles for publication and back link to your website:

• E-zine Articles or www.ezinearticles.com
• Associated content or www.associatedcontent.com
• Articles base or www.articlesbase.com

In addition, posting your articles on various social media sites is a great marketing strategy to generate traffic back to your website. Post your article using the following FREEsocial networks:

• Facebook
• Twitter
• LinkedIn

Use Social Bookmarking Services

Social bookmarking sites allow you to search, organize, share and store the bookmarks of different web pages. You are also able to promote articles and stay ahead of your competitors. Here are 3 popular social book marketing services:

• Digg– The ultimate social media site; it’s become notorious for producing traffic waves so massive that they can have a DOS-style impact on smaller hosts.
• Stumble Upon – Helps members discover and share great websites. As you click Stumble, the site delivers high-quality pages matched to your personal preferences. These pages have been explicitly recommended by your friends or one of 8 million+ other web surfers with interests similar to you.
• del.icio.us – A social bookmarking website; users can mark their favorites with del.icio.us and share them with each other; making it onto the front page of the “recently popular” section on del.icio.us will send a decent amount of traffic so long as the category you’re tagged into is popular.

Create Videos

Video marketing is all the RAVE! Whether creating how to, testimonial, product review or interview videos for your website, it increases brand awareness and creates viewer action leading to more inquiries and sales. In fact, according to Online Video Marketing Statistics, adding video to small business profiles:

• Increases number of business profile views more than 100%
• Increases number of profile clicks more than 30%
• Increases number of calls generated by more than 18%

In conclusion, by using these FREE methods to create visibility to your website, you will be able to generate more traffic over time, thus, have a steady flow of potential leads.

Bridal IZ Vendors Directory - is a community based article and directory for vendors to receive maximum exposure. Community members are able to submit articles, upload photos, find bridal and wedding related information and resources or and your related website to the directory. Doing so will increase your online exposure, readership, generate more backlinks and improve search engine rankings. Add your website today!

BloggerSavvySolutions.com - is a community based article and blog directory. Find blog related articles and resources or post your related website or blog in the directory and increase your online exposure, improve readership, generate more backlinks and improve search engine rankings.  

CareerSavvySolutions.com - is a community based article and blog directory. Find career and employment articles and resources or post your related website or blog in the directory and increase your online exposure, improve readership, generate more backlinks and improve search engine rankings.  

MoneySavvySolutions.com - is a community based article and blog directory. Find money management and wealth building articles and resources or post your related website or blog in the directory and increase your online exposure, improve readership, generate more backlinks and improve search engine rankings.  

People often say “Pictures are worth a thousand words!”. I say, “Pictures on your website or blog are worth a few seconds”. If you include at least one illustrative picture on each page of your website or blog posts, you will help grab your visitors’ attention and keep them engaged on your site longer. 

Now let me back up! Using professional images that are clear and not distorted will help keep your readers engaged! One of the worst things you can do to hurt the credibility of your website or blog is to display images that are distorted and/or have improper resolution. Doing so shows a lack of professionalism and your visitors will not take you or your website/blog seriously.

If you are using photos or images that you have taken yourself, make sure they are NOT blurry, distorted and/or are too dark or light. Make sure your images have a resolution of at least 72 to 92 dpi.

Where to find professional images for your website/blog

My favorite site to use is Fotolia.com.  Fotolia.com has lots of fabulous pictures and they start from $1.25. As a matter of fact, I purchased the picture accompanying this post from there and added an overlay to it using my photo editor.

Find Professional Images For Your Blog That Only Cost $1.25, Click Here!!

Regardless of whether you buy your pictures or use your own, just make sure to use ones that will help portray a professional web image and add credibility to your site.

Want to increase your audience reach and engage visitors even more? Learn more»

The county fair circuit must be getting desperate for new fried foods. After all, fried beer, deep-fried Twinkies and fried lemonade have been clogging fair-goers' arteries for years. But now, deep-fried Kool-Aid balls make all previous fried creations seems like pure child's play, not so much because the recipe is anything special but because it just sounds so gross.
Creator Charlie Boghosian explains that the Kool-Aid balls are "kind of like donut holes" with a batter made from flour, water and Kool-Aid. His inspiration was fairly straightforward; Boghosian loved drinking Kool-Aid when growing up so he thought, "why not fry it and see what happens."
In the first weekend of the San Diego County Fair, Boghosian sold 400 to 600 five-ball orders per day. Boghosian has gone through 150 pounds of Kool-Aid powder and 1,500 pounds of flour to make about 9,000 deep-fried Kool-Aid balls.
Fried Kool-Aid has been trending on Twitter, perhaps proving that if people can get this excited over an artificial cherry-flavored fried ball, the golden age of fried food innovation has yet to run its course

If you have a website, blog, ezine, or newsletter, I'm sure you consider your content valuable to your readers and potential customers. So, why not get paid for it in the meantime? If you're new to this idea, then this article will help you. There are several ways to go about monetizing your website or blog:

Google Adsense

This is one of the most popular and best ways to monetize your website or blog. Google Adsense will put advertisements on your site that has to do with your content. So, how do you get paid? You get paid when someone clicks on the advertisement. Here are some resource sites that will help you better understand Google Adsense and help you sign up.

Google Adsense Sign Up

More information on Google Adsense

Clickbank

This is a program that offers several different types of products you can promote on your website and get as much as 75% commission on them. You can choose any product and as many products as you would like to promote or advertise. This is another lucrative way to make money from your website or blog.

Clickbank.com

Text Link Ads

Text-link-ads.com brings targeted traffic to your website or blog. Similar to Clickbank.com, you make money from potential clients clicking on text-based ads inserted on your site. You receive 50% commissions on everything and they also have an affiliate program which gives you $25 for every person you refer to their company. Read more here:

Text-link-ads.com

Here are some additional sources for making money on your website or blog:

JuiceBoxJungle.com

Blog Traffic Cash

Keep in mind that just because you create a website, doesn't mean people want to see it or work with you. Give them a reason to , by enriching your website or blog. Make some extra money!

How do you make money on your website or blog? Share ideas with us.

Tamara Garrison-Thomas

www.garrisonprosperitysolutions.com

follow me on twitter: www.twitter.com/tamarargarrison

follow me on facebook: http://www.facebook.com/pages/People-Who-Prosper/125968110792129

Elevator Pitch Competition

15 is the New 30

Part 1: Key Content for the First 15 Seconds

• Clearly state the company name
• Identify the primary service
• State the clear results that you deliver
• You may also include a secondary service or unique selling proposition of time permits.

"My company is The Brand Coach, based in Atlanta. We offer business, personal and celebrity brand development services.   We help our clients build  solid brands that they leverage LONG term, to increase their brand equity. "

Part 2:  Beyond the First 15

Bowing Out

As an entrepreneur, I'm sure you have a website. And if you have a website, I'm almost certain that that's where a lot of your clients/customers find you, especially if your business is solely online. Because of this, it is vital that the copy on your website is fabulous.

Here are seven tips to help:

1. Don't use too much copy. When someone visits your website, they don't want to have to scroll on and on and on to get your message. People are impatient and want to know what your business can do for them, and they want to know quickly. So, make sure you're not putting too many words on one page, and be as concise as possible. In other words, get your point across quickly!

2. Keep it simple. When you're writing content for your site, keep your audience in mind. You want them to understand what your business is about; so, if you must use industry terms, make sure you explain them. Also, keep your sentences short, and use paragraphs (i.e., blocks of text). Do not make one really long paragraph; no one is going to read all that.

Click here to read the other five tips...