A new blog I am following, created by Lorrie, separates her daily posts by subject.Why didn't I think of that? Oh, well.I came across here post for Sunday, called Spiritual Sunday. Now, don't get confused or start laughing at me. Yes, this is under the Business Section.Why?Because when she blogged about the subject of 3 Kinds of Christians, originally a blogpost topic from Proverbs 31, the title of this post popped into my head.Let's go through them one by one. The scripture references are just for the curious. I used the Amplified Bible version, but there are others you can use.
1. The Fruitless Business Person (John 15: 1-2)The fruitless Business person is the one who has all their office supplies, the latest computer and upgraded software, but spend his/her entire day fiddling with these things. They spend more time picking out the right executive-looking chair, the right landing page theme, the perfect Twitter app, but don't actually work on creating prospects, gaining customers and performing a service or providing a product.According to the scripture, these people are cut off as dead branches.And that is just what the market does.The phone only rings with telemarketers. The emails are all spam and friends. You are dead and cut off; producing nothing.The great thing about this scripture (for those of you who clicked the link and read it), is that there is another part to this. The branches producing fruit get cut, too. But, not completely off.They get pruned.And, that is exactly what "fruitful" business people do. They get rid of dead weight (services, products, employees, anything that is not contributing to growth). In this way, they know they will be leaner, straighter and achieve their goals.
2. The Lukewarm Business Person (Revelations 3:16)We all have friends like this. They have a fantastic idea. You hear about it over and over again. For about three months. Then they seem to dry up. When you ask them about the business, they are wishy-washy in their answers. They hem and haw for awhile...until they are off with another idea.They are neither hot or cold about something. They think they can sell it, but never give it enough time, or their entire guts.They are not sold out. They are not committed and it shows.I don't care how many DVDs they bought or how much product sits on their shelves.And, because they are this way, they get spat out of the market.No one buys from a lukewarm business.
3. The Wordly Business Person (1 Corinthians 3:1-3a)If you read the scripture before reading this, you might say, how is she going to tie this to business?Simple.There are some business owners who have been in business for many years and still they are acting like start-ups and newbies. They attend every workshop, seminar, business meeting, networking event and association event, and still they (and their company) do not grow.Perhaps they are worldly, because they are not really concentrating in developing a niche. Perhaps it is because they are stuck doing business in a dead or dying way.Whatever the reason, they are still digesting the preliminaries. The How-To manuals. The e-books.They never get to the meat of their business. They never become a resource; an expert.They are still drinking the milk. And, in my opinion, missing the meat of their industry. And, of course, the bulk of their potential customers as well.Don't be one of these. Instead, do these three things:- Let the market prune you.
- Grow your business with a sold-out spirit.
- Become an expert running a mature business.
