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How to Create a Company Name

Posted by LaTosha Johnson on December 13, 2009 at 5:22pm

“You will never get a second chance to make a first impression,” is one of my favorite quotes. It is imperative that you keep this in mind when choosing your company name.You can have the best product in the world and it will all be in vain if people cannot remember your company name. The name of your company sets the tone for your brand. In order to make sure your brand gets the attention it deserves, make sure you follow these five steps when you select your company name:Tell a story: Whole Foods. Fruitful Yield. Trader Joe’s. What images come to mind when you hear the aforementioned company names? You are probably thinking about fresh fruit, vegetables, and organic food products. If you want to become part of your target market’s evoked set, you need to make sure that the name you choose is associated with the images you are attempting to project. These images should reflect your company’s personality and spark a conversation.I get compliments and questions regarding my company name and I am often asked to explain the meaning behind the name. My company name is a combination of the word ‘target’ and ’stars’. In marketing, the individuals or businesses one hopes to gain as a client is referred to as your target market (hence, the ‘Target’ part of our name). The second half of our name stems from my childhood. Ever since I was a child, I have always loved looking at the stars. In fact, one of my favorite quotes is to “reach for the stars.” It is every entrepreneur’s dream to capture as many clients as they can, so we refer to our clients as stars. However, I am aware that not everyone can be our customer; therefore, I have to concentrate on capturing the right stars. I usually get the nod of approval and the conversation usually leads to the person wanting to learn more about the services I have to offer.If you want people to talk about your product or service, then make sure that your name will pique their curiosity and encourage them to interact with you to find out more about your company.Minimize the guesswork: Try to include the type of product or service you provide within your company name. Obviously there are companies that do not adhere to this rule and use the owner’s name or create a brand new word like Nike, Zappos and Etsy. There is nothing wrong with doing this, but you may find it to be easier to play it “safe” by referencing the service or product in your company name in order to cut down on the confusion (i.e. MarketingDivas). However, be careful not to be too specific when choosing your name because this will cause problems if you choose to expand your products or services.Is it KISS (aka Keep It Simple Stupid) proof? : Gaining your target market’s attention can be difficult, so do not add to the problem by choosing a name people cannot pronounce. When you encounter a word you do not know how to say, how does this make you feel? Most people would answer embarrassed. Is this how you want your potential customers to feel? My guess would be no, so do not allow them to be put into this situation.Get it approved: You will be able to confirm how well you followed the first three steps based upon the reaction you receive from your family and friends. You will without a doubt come up with some names that may sound great to you, but leave your family and friends with confused looks on their faces. Their honesty will save you from choosing a name that does not capture the essence of your company.Search and Secure : Once you have finally decided on a company name, you will need to make sure it is available. Start your search by checking out the following places:Secretary of State—Check here if you plan to incorporateCounty Clerk—Check here to see DBA (doing business as) namesYour website hosting company—Check here to see if someone is using the name for their URL.NameChk and UsernameCheck—These two sites enable you to see if the company name you seek to register is being used across social networking websites.If the name you have chosen is available, you should secure your name by filing a trademark or servicemark with the United States Patent and Trademark Office (USPTO). Local businesses may not feel it is necessary to file with the USPTO. However, you can still get some protection for your company name by filing your trademark or servicemark with your state (i.e. Illinois charges $10.00).Choosing your company name can be overwhelming, but you want to make sure you get it right the first time so you can save yourself the hassle of rebranding later. You never get a second chance to make a first impression and following these tips will enable you to step out in style.

THE FICO MYTH

Posted by Rickey on December 13, 2009 at 6:36am

Rickey Johnson, owner, Juniques Marketing, share why the FICO score determine your financial health is a myth. How to dispel the myth and prosper

THE FICO MYTH

Google Local business center grow your business

Posted by Rickey on December 13, 2009 at 2:12am

Juniques Marketing shares an effective way to grow your business using google. Help customers find you on google, its free. Free listing, Free updates, Free insightsGo to Local Business Center: http://google.com/lbc | Create a Local Business Center listing to help customers find your business on Google and Google Maps. Now you can use the power of Google's data to learn where your customers come from and what they search for to find you.

Grow your business Google Local Business Center

Summer Environmental Internship Applications Now Available

Posted by UnStoppable Women on December 12, 2009 at 4:44pm

Summer Environmental Internship Applications Now AvailableMore News You Can Use from Coach Elizabeth of the Women Who Win Network. Visit us on the web atwomenwhowin.ning.comCollegiate Leaders in Environmental Health http://www.cdc.gov/nceh/clehCDC invites qualified applicants to apply for a ten week summer undergraduate internship program in Environmental Public Health at the National Center for Environmental Health/Agency for Toxic Substances and Disease Registry (NCEH/ATSDR) in Atlanta, Georgia. This is a full time summer opportunity for rising juniors and rising seniors to get real-world experience in Environmental Public Health activities at the federal level. Students will participate in individual projects and will be paired with mentors to gain experience in the fascinating field of Environmental Public Health. Students that are majoring in Environmental fields are encouraged to visit our website athttp://www.cdc.gov/nceh/clehStipend: $500 per weekDeadline for application: February 16, 2010 • Program dates: June 9 -August 13, 2010For more information, visit our website, email Cory Moore at cleh@cdc.gov, or call 770-488-0593.

Do you offer Author Interviews or Spotlights?

Posted by Dominique on December 12, 2009 at 7:04am

Hello Friends!I'm looking to book blog website interviews for my new book "Too Much Untold" I'm a published author of four books. You can check out my website here: www.dominiquewatson.webs.comIf you offer author intervies and/or spotlights. Please contact me at dominiquelwatson@gmail.comThanks,Dominique

NO LIMITS

Posted by Rickey on December 11, 2009 at 10:30pm

Juniques Marketing ( www.juniques.us) recieves an observation fromKatrina Gurl, author of The Balcony View(www.thebalconyviewonline.com) that will make 2010 a fantastic year of achievement for anyone who recognize and accept this observation.No limits. 2009 is the done with my doing year and now 2010 starts with NO Limits

What Are We Here For?

Posted by Richetta on December 11, 2009 at 9:28pm

What are we here for? Is it just to live life day to day without purpose? What is our purpose?Well our ultimate purpose is to magnify his name by being a living testimony to the glory that God has manifested in our lives. Some times you have to be creative to reach the masses. Everyone don’t know Jesus like I know Jesus. But maybe if they get to know me they’ll get to see the Jesus in me and want to learn more about what he has done in my life. The best advertisement for Jesus is you. You can be the Bible that the unbeliever has yet to read. When they see the glory of our King on you, then they will have to bow done and follow him. I am trying to reach the masses in every way possible, challenging them to change and seek a higher purpose transforming them into a renewed creature with a likeness of God!.My ministry is to support all women in the battles that they face in life, one lady at a time!

Visit Women Support Women

The Friday Five: Black Movie Trailers, Job Opportunities, Plus More

Posted by LaShanda Henry on December 11, 2009 at 8:07pm

Special Announcements: Do you need to learn how to blog? The ‘Blogging for Beginners’ video series was released this week. The first 5 to grab this series will get it for 49 bucks ($349 Value). There are only 2 more $49 Discount coupons left. Click here for more details. Get Featured on the Five: Do you want to be featured? Click here for details.
	Black Movie Trailers: Nicole created an HIV / AIDS Film Trailer and she wants you to watch it and rate it. Click here to review. Plus watch two more movie trailers: The Kindred Series and Happily Ever After A Positive Image of Black Marriage.
	Urbane Perspective Magazine Looking for Multiple Interns in Editorial Positions are Virutal/NYC. Click here for details plus review other writing gigs for black writers in the 1st Friday 5ive Newsletter.
	New Members: BBWO is international! Welcome our new member Tonya J from Canada and Sibylla Nash creator of Divalusicous. Post your member introductions here to start making connections on BBWO. And Search the Member Page for people in your niche or area.
	Looking for Instructions: Larissa Parks is looking to partner with Instructors who have a course, training, info product that can be converted into a course or any topic that would be beneficial to the target market above. ... continue reading.
	LaTosha shares five lessons she learned about blogging: Everyday people share information via various social networks such as Twitter, Facebook, etc. why you should have a blog (especially a company blog). Yet, you hardly ever ... continue reading
	Confessions of an Internet Entrepeneur: Do you want to know how I work at home, manage 15+ websites, and make a living online. Click here to watch 3 part video series on sistasense.com. Did you know? You can earn $44 per sale commissions when you promote my new 'Blogging for Beginners' video series. Click here to join my affiliate program.

I'VE NEVER SEEN ANYTHING THIS FAST

Posted by Dr. Rosalyn L. Shaw on December 11, 2009 at 2:52pm

One of a Kind Holiday Gifts

Posted by ExpoStyles Hair Magazine on December 11, 2009 at 3:19am

~ One of a Kind Holiday Gifts ~Are you looking for a gift that will be remembered for a lifetime? In that case, give a gift of health and beauty. The holiday season is fast approaching, which means the streets will be crowded and department stores jammed packed. Instead of contending with long lines and stuffy attitudes that accompany holiday shopping, you can now enjoy a quiet shopping experience from the comfort of your home. In addition to having your gifts shipped directly to your home, you can also have health or beauty products shipped automatically every month to friends or loved ones.We have been given the precious gift of life. As such, we should choose to help others as well as ourselves by maintaining a lifestyle of health and beauty.The benefits of healthy life-choice gifts are long lasting and include:*Promotes exceptional and healthy skin and hair*Increases joint flexibility*Helps maintain normal cholesterol levels and healthy blood pressure*Helps fight funguses, viruses and bacteria*Increases energy and strength*Neutralizes free radicals responsible for aging, so you look and feel younger*Controls inflammation and arthritis*Improves vision, memory and digestion*Helps maintain an overall state of good health for the entire familyWe suggest this creative Holiday Gift Basket for under your tree:click here to view creative holiday gift basketor contact Chiku': Health & Beauty Consultantchiku@expostyles.com for more informationHappy Holidays!

Fine Fur Accessories for winter 2009!

Posted by Furlady on December 11, 2009 at 2:10am

Greetings Everyone,There seem to be a buzz going around. A working and creative buzz… getting ready for the holidays… excitement that make the old furlady feel like a kid.There so much good stuff going on It’s a wonderful feeling of bliss that’s also scary. Makes you feel afraid to be too g excited & happy about life for fear something will come along and deflate everything.I have learned to totally trust God, that’s my salvation to rock with hurles & tragedies life thows your way and enjoy your life. Allow no one to make your life miserable, remember no one can cause you unhappiness unless you allow them to.We wanted invite you to view our new fur accessories for Furtasia & Minkme our new one of a kind earrings are being posted everywhere on the Internet daily.Keep in mind we are all one of a kind, so if you see something you like, claim it on our newsletter sign up form on Furtasia!If you desire something made in fur we can custom make it for you.www.furtasia.com www.minkme.com www.coolylooly.com www.coolylooly.ning.comWe also have a lot of fur items, actually the inventory exceed the two sites nowI will be working on holiday items for Furtasia the new sites Coolylooly & Minkme.Furtasia will offer tutorials very soon.We are still featuring free advertising for the two month holiday season for all coolylooly members!We ask you to join our Ning Network www.coolooly.ning.com it’s all-free!We also want to feature you in the news letter, please let us know what you want to tell our readers about you, your business, any thing you want to share with us, refer something you think is coolylooly, we are open for art, business, crafts, recipes, patterns songs, quotes, prayers, ideas, people, suggestions & just basically anything coolylooly!This newsletter is not our newsletter; this is your newsletter,Please contribute info for your readers.Shouts out: the coolyloolyest author: of “The Balcony View” just published by Katrina Gurl creator of The Shema Gurls Network, Steamy Trails & now her book is on its way to bookstores! We love Katrina she really made us proud!Check out the new first book of Katrina Gurl! The Balcony View!in bookstores this month!www.thebalconyviewonline.comStop over and say hello to Nita & Katrina co creators of Shema Gurls & Seps Ning Network. These are amazing young sistas, putting it down!www.shemagurls.ning.com www.steamytrails.comEddie’s Hair Care & Ning Network creator is the hook up!Fabulous Black Women creator “Eddie” is soo cooly looly everyone loves her hair line and being apart of her network. Check her out www.fabulousblackwoman.com or join www.fabulousblackwoman.ning.comThe newsletter want to send holiday shouts, I will be scouting the Internet for the coolest items, designers, business, uniqueness & coolness.If you would like to add something cooly or to the newsletter, email Furlady at furlady2007@yahoo.com or coolylooly1@yahoo.com

Dry Skin Sufferers...Here's a Solution

Posted by Michelle Howard Smith on December 10, 2009 at 11:53pm

A few days ago I shared some great Winter Skin Care info. Well, no winter skin care regimen would be complete without dry skin care. Here's a recent blog post on Dry Skin TipsAlso, below is a pic of the new Blended Naturals Shea Butter Balm. It's also not your every day run of the mill Shea Butter. It's a balm that has the option to combine an essential oil. Organic and highly moisturizing for dry skin:

America's #1 Home Based Business ~ NOT MLM

Posted by Mrs. Nikki C on December 10, 2009 at 11:30pm

* Established Company* Training & Support* Low Start up Cost* No Inventory required* No limit on income!* No monthly quotas* No yearly quotas* NOT MLMFor More Information CLICK HERE

Applications Available for Summer Leadership Program in Washington, DC & NYC

Posted by UnStoppable Women on December 10, 2009 at 10:44pm

Applications Available for Summer Leadership Program in Washington, DC & NYCMore News You Can Use from Coach Elizabeth of the Women Who Win Networkwomenwhowin.ning.com

Call for Applications

The Institute for Responsible Citizenship is currently accepting applications for its summer programs in Washington, DC and New York City.

http://www.i4rc.org/announcement.htm

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The More Personalized the Greater the Effect !!!!

Posted by Donna on December 10, 2009 at 9:41pm

Including photos of yourself, your product, your place of business or your staff will increase the personal effect of the card on the the recipient.And of course sending the cards in your handwriting will do the same.Until now there was no automated system that would allow this level of personalization, but now a new business tool has been introduced that does! There is now a system thatwill send out greeting cards or postcards for you with whatever personalized message you choose, in YOUR handwriting, with one click of the mouse!This amazing service is BOTH a product (greeting cards, postcards, and gifts that can be included) and a system that sends them for you.Multiple cards can be sent at once, so your message can be sent out to your entire list at one time, or whatever subgroups within your list that you designate. This is a huge time saver and allows for true target marketing.You have the option to upload photos, logo, or your business card on to the front or inside of the card to further personalize the message and the recipient's experience.....without addressing envelopes...or preparing and applying labelshunting for stamps .....or going to the post office to mail them!To make it even more personal, you can have a gift card for Starbucks, Home Depot, Barnes & Noble, or other providers included in a card as a special "Thank You" to the recipient!Or even gourmet candy, brownies, or an inspirational book.The combination of a personalized card and gift makes you trulyunforgettable! This may be the most Powerful Relationship Building and Follow-Up Tool available today!Hope you received a great message from this blog....

Jumpstart 2010 Webinar Replay

Posted by LaShanda Henry on December 10, 2009 at 7:56pm

The votes are in! Thank you, thank you to those of you who enjoyed the Jumpstart 2010 Webinar and couldn't wait to send Richelle and I an email about how much you loved it! If you want to watch it again or if you missed it the first time around, click the link to watch the Jumpstart 2010 Webinar: Business and Marketing Essentials for Women Entrepreneurs. [Watch Now] Related: Blogging for Beginners Video Series

Manifesting Money with Carol Tuttle

Posted by Dionndra Kinsey on December 10, 2009 at 3:04pm

Are you seeing the income success from your business that you desire? If not I invite you to take a look at this site. It is wonderful. Our thoughts create our present situation. If you have money blocks because of past relationships with money, then this is for you. I hope you enjoy.

Dionndra

Huge Virus Coming

Posted by Cap (C*Fab) on December 10, 2009 at 2:03pm

PLEASE FORWARD THIS WARNING AMONG FRIENDS, FAMILY AND CONTACTS!You should be alert during the next few days. Do not open any messagewith an attachment entitled 'POSTCARD FROM HALLMARK, 'regardless of who sent it to you'.. It is a virus which opens A POSTCARD IMAGE, which 'burns' the whole hard disc C of your computer. This virus will be received from someone who has your e-mail address in his/her contact list. This is the reason why you need to send this e-mail to all your contacts. It is better to receive this message 25 times than to receive the virus and openit. If you receive a mail called' POSTCARD,' even though sent to you by afriend, do not open it! Shut down your computer immediately. This isthe worst virus announced by CNN. It has been classified by Microsoft asthe most destructive virus ever. This virus was discovered by McAfeeyesterday, and there is no repair yet for this kind of virus. This virus simply destroys the Zero Sector of the Hard Disc, where the vital information is kept.COPY THIS E-MAIL, AND SEND IT TO YOUR FRIENDS.REMEMBER: IF YOU SEND IT TO THEM, YOU WILL BENEFIT ALL OF US

Blogging for Beginners (New Video Series)

Posted by LaShanda Henry on December 10, 2009 at 7:30am

"It's ALIVE...." [lol] Right now I feel like the guy who created Frankenstein. In between coaching and designing and being mom, I've been working on a new series of video tutorials entitled 'Blogging for Beginners' and its FINALLY FINISHED. This project has been nipping at my neck for months and I've been itching to get it done because practically everybody who sends me an email question wants to know...

How to start a blog
How to build a website they can easily mange themselves (a.k.a.) a blog
How to get Me to design a Blog for them even though they can't afford me (lol)
How to market their blog
How to brand their business
How to promote their business via blogging and social media
And the list goes on...

SO I sat down and hammered out 30+ videos on:

Installing and Setting Up a Wordpress Blog
Marketing Your Blog
Building Your Brand Online Via Your Blog
Social Media Marketing & Blogging
Blogging for Profit [The BIG Favorite]

I could have just written an eBook but video tutorials are so easy to follow and I really wanted to show how just about anybody can use wordpress, change their theme, add plugins, and DO SO MUCH MORE. I think this is my best video series to date and its just for those of you who have been begging me to tell you everything I know about blogging. This is good stuff and it's way too valuable to just throw up online ... so sorry guys, you won't find it on my youtube channel. I just posted it on WebTechGurl and it's $149 ($349 Value). You know me, I always like to discount my stuff so that everybody can afford to get what I have to offer SO here is the deal:

The First 5 People to Grab This Video Series get it for $49: Discount Code: B4B49
The Next 20 People to Grab Blogging for Beginners get it for $99: Discount Code: B4B99

I would love love love to give everyone $49 coupons but the babies gotta eat! (lol) You know how it is. Your speedy purchase will of course be rewarded with a nice savings. Just like with my 2009 Closeout Deal, I can't help but give you a TON of quality information, so I guarantee you my course is worth every penny. Not to mention hundreds of dollars that you save on hiring a designer when you learn how to build a blog for yourself. Oh and one more thing... to completely make sure everyone gets the most out of this series, once you signup, I give you the opportunity to request videos on blogging that might not be already in the series (at no additional cost). Though I can't guarantee that I can get to ALL your requests, I will do what I can. I currently covered the Essential Blogging Concepts that beginners need/should know. Official URL: http://ecourses.webtechgurl.com/blogging-for-beginners/ If you have questions about the course, leave me a comment.

The Pharmacist Knows Best

Posted by K. Capers on December 10, 2009 at 4:44am

Please tune in to The Pharmacist Knows Best educational call on Thrusday 12.10.09 @ 8:30 EST, 7:30 CST. with Dr.'s Ayo and LaKeidra. Topic "Obestiy Kills" 2nd part of LeVive series! (712) 432-0850 access code 406282#...talk to you then!

Note: this page contains paid content.

Note: this page contains paid content.

Note: this page contains paid content.

Note: this page contains paid content.