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As posted on Denene Millner's "My Brown Baby" on November 5, 2012. See full post here.

Author: Akilah S. Richards

How is it that, according to the U.S. Bureau of Labor and Statistics, our percentage of business ownership as black women in the U.S. is up 59 percent since 2002, yet we make up a mere 3 percent  of the $1.2 billion dollars in sales from women-owned businesses?

Unjust systems and long-standing, deliberately placed hurdles aside, many of us are learning to maneuver this new era of social impact through technology, and leveraging our skills with our passions to the tune of thriving businesses and comfortable lifestyles.

But on the real, the numbers of us who hoist sails on sinking ships with unstable businesses far surpass the number of financially and emotionally stable black women business owners.

Certainly, we do not lack access to the resources or the brainpower it takes to excel in business—so what’s the deal?

Business and Life Strategist Katrina M. Harrell and I have got a theory about these troubling truths.  It might ruffle your feathers a bit, but perhaps that’s a necessary part of your growth and ours.

The theory: Black women in business have been B.I.T.C.H.ing up, big time!

Yes, we BITCH up!  We get scared.  We stop trusting ourselves.  We take the shortcuts and we prioritize popularity over business ownership.  Many of us, myself included, spent years building a “popular brand”, without focusing on operating a business.

The results: High visibility, but low income.  Some success, but no real fulfillment.

I was a slave to the very thing I had built.  But thankfully, I got free.

READ MORE HERE...POWERFUL READ.

There has been a incredible shift in the world around us.  From the Northeast hurricane, to many people stepping out on pure faith and starting new businesses, ending unhealthy relationships to even finally taking health seriously. We’re all being charged with “purging” something. In the midst of this though…doesn’t mean there are challenges or days when you simply want to “quit”.

YOU KNOW
::The client money isn’t coming in on time

::The husband just “ain’t acting right”

::The kids are a mess at school

::Your stress level is out of wack

::Your business is good…but it’s not “great”

::You seem to be working harder for the same result.

::You feel enslaved to your purpose.

As women we come as a package deal and with that means that often overwhelming feeling of wishing and wanting to just “quit” – to let it all go. To throw in the towel and just let the sh!% it the fan!

I know that feeling and I have to have a “come to Jesus”  meeting with myself. And get real.

It’s time someone offered you a dose of truth…and that is

ENOUGH IS ENOUGH.

Truth be told, women of color tiptoe around our issues in our lives and ultimately our businesses. We don’t invest in ourselves however we expect others to invest in us.

Do you? Do  you invest in yourself or do you quit at the thought of doing the work

QUIT at the thought of truly asking for assistance and support in growing your business or how women like Cameka Smith (founder of Forbes.com listed BOSS Network) has done by fostering a community of women entrepreneurs who network for good?

QUIT feeling like you can’t really work with other women because “they always want to take what’s mines”. And the hard work of learning to trust your own “GET IT GIRL!” so you can work with other women without the “crabs-in-the-barrel mentality” like LaShanda Henry (founder of Black Business Women Online) did with her girlfriends

QUIT at the thought of truly (and I mean truly) investing in quality mentorship and guidance and humbling yourself to end the thinking that you must do everything on your own or that perhaps Women of Color can’t produce high quality events and workshops that are impactful and profitable like thePOWER CIRCLE Conference & Expo happening Jan 2013.

What’s my point? I’ve been in a “Inner BITCH” release pilgrimage for some time involving releasing all the GUNK that was stuck in my belief system for too long.  My sister on this journey of complete liberation and I have been charged with not only calling ourselves out…but other women. Particularly women of color and Black women more specifically on how our emotional wellness is the TRUE source of abundance.

If you’re still reading I offer that I realize this post is making tons of assumptions about you – the reader – but perhaps it’s not. Perhaps somewhere inside of you, a-lot of this rings true. If not to this extreme, perhaps in your own self-sabotaging efforts to define “success” merely as the sum of your bank account or based on the number of episodes of  Donald Trump’s
The Apprentice” you’ve been able to copy-cat in your own business journey.

Whatever it is…there is a time to call it quits, but not on yourself…but on the nonsense that is causing many of us to live beneath the truth of our possibilities. The truth is that there is another more authentic way of living and creating and this video offers a bit of that truth.

Join me Friday November 9, 2012 here.

ATLANTA, GA — Katrina M. Harrell and Akilah S. Richards have a collective abundance of life and business anecdotes from their personal and professional experiences.  One common thread among their stories is the lack of harmony between sound business strategies and real emotional wellness.  

Frustrated with the trial-and-error approach to success among their own, Harrell and Richards now lead the movement that challenges black women business owners to face the harsh truths about promoting their brands versus building their businesses.  Their solution is 5-step “escape plan” from what they've dubbed "The inner B.I.T.C.H.".

On Thursday, November 9 at 9PM (EST) the two will host a free, live dialogue on Google+ Hangouts based around the focal points of their debut joint venture, How She Got Free: A Spiritual Business Manual for Women Who Lead Through Entrepreneurship.

The dialogue, which will also be live-streamed on YouTube, offers women a platform to discuss their biggest hurdles in business and life planning and income generating models.  Using the 5-Step Escape Plan, black women entrepreneurs can recognize their ineffective patterns, and align themselves with higher standards, sound structures, and effective systems in their professional and personal lives.

During the November 9th dialogue, the duo will tackle frequently dodged topics such as:

• Offering “bargain bin” pricing instead of charging what we’re worth

• How black women look to their white counterparts for marketing models that do not work with own potential markets

• The lack of application of basic business principles and the consequences therein

About the authors

Harrell and Richards are uniquely qualified Business and Life Strategies whose unique approaches to business building and lifestyle design have garnered them the unique approach to lifestyle management has garnered the attention of Black Enterprise Magazine, Essence Magazine, Real Simple Magazine, MSNBC’s Today Moms blog,  and various local and web-based publications.

Register for the live dialogue at http://bit.ly/shegotfree

For more information about How She Got Free, visit www.howshegotfree.com

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