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You want customer loyalty in your business. You want repeat business, yes? How about making your customers into valued friends? Showing concern and empathy for their situation? The more your able to treat your customers as friends, the more business they will want to do with you.
You’ll watch your profits soar.
Let’s go through 10 ways you can keep your customers coming back to you, time and time again. And you will no doubt make close, lifelong “friends” in the process.
1. Send Birthday Cards – Do you like to be remembered on your birthday? How about doing something really easy and sending birthday cards to your customers. Could you send a little gift with it? What
about a “special offer” coupon? Free tickets to an event.
2. Make “How’s thing’s going” calls regularly – Section out 15 minutes a day to call your customers for no other reason then saying ” Hi ______, I just called to see how things are going?” Have you ever called your customers to do that? Watch your customers appreciate you thinking of them. It makes them feel that you do care. If you want to have more business, do this regularly.
3. Send out small bags of jelly beans or candies - Could you include a bag of jelly beans, with a handwritten note on your next sale, with the note saying, ” I thought you may like these, they are my favorites.” Or a note saying “Here’s something for you to enjoy” Watch their eyes light up.
4. Send unexpected gifts – If you find an article, audiotape, or anything specific customers might be interested in,send it with a note saying ” I thought you’d enjoy this. I just finished reading it and
there are some interesting ideas here. Also, if you educate your customers they will send you more business.
5. Send Holiday Cards – What about sending a Holiday Card that is different then all the “others” your customers are getting? Make it UNIQUE and PERSONAL and DO NOT promote or ask for business when sending holiday or birthday cards. These should remain sincere and be all about the person you are sending it to, not about you or your business!
6. Send Thank You notes – Send Thank you notes for everything. When they pay their bills on time, every time they order from you, if they send a referral your way. Be sure and thank them for referring
business, coming to see you. Whatever you want more of, reward. It works.
7. Make Thank You calls - You should started making Thank you calls, A variation from the letters. Saying, “Hi ________, Just wanted to say Thank you for referring Mr. Smith to ABC Co.”
8. Give your customers recognition - Take a photo of your customers while they are in your business and send them a card with their picture in it. How about a photo and a testimonial? They’ll be flattered and
your business will increase. People love recognition.
9. Give your customer awards – Yes, you read that right. Have customers of the month. Send them a award certificate or even plaque. Dear _______, Just the other day I was going through my records and I
realized that you are one of the top (10,20,50,) customers. We really appreciate your business. That’s why I want to send you this “Top Customer Certificate” that is enclosed.ABC Company looks forward to
seeing you soon.
10. Hold seminars, breakfasts, lunches. If you want to give recognition to your customers and stay in touch, have monthly or quarterly functions for your customers. Have a speaker and an interesting topic. Dear _______, I would like to invite you to our “Special Customers” lunch. It will be held at ______ on ______. It’s FREE It’s our way of saying Thank you. etc…
Do not under-estimate the power of showing gratitude and appreciation for your customers. Treat them like GOLD and it will result in more GREEN for your business!
If you are looking for an easy and affordable way to send out cards & gifts to your clients and customers, Send Out Cards is a cost effective way to do this. Contact me for more info on this awesome customer-appreciation system! Visit my website www.socretail.com/80793 or drop me an email dbjdesigns@gmail.com and I can tell you more.
This brings me to a point about getting media exposure. Blogging and blog comments are great ways to be found by journalists like Emily Brandon. Some media folks don't always rely on press releases to find people to interview. They actually search and read blogs. They also read blog comments so if you're hoping to maximize your media exposure, start blogging.
Here are some tips I've shared in the past that I believe bear repeating:
1) If you like to write and have something relevant to say, then say it. Just because you don’t get any responses to your post doesn’t mean no one is reading them.
2) Share your blog with others. Let your friends, family members and email contact list know what you’re writing about and where they can find what you’ve written. I’ve discovered that my email friends will pass on my blog link to “their” friends if it’s a subject matter they think they’d be interested in.
3) Maintain a blog on your website. Make your website a one-stop-shopping kind of site where the readers can see everything you have to offer in a non-cluttered way.
4) Maintain separate blogs for separate trains of thought (optional). If you’re an author, devote one blog to your work and use other blogs to express different subject matters. You may want to use one blog to give your reaction to the news of the day and another to share something feelings, etc.
5) Visit other blogs and comment on them. Find other blogs that interest you and offer a comment from time to time. Also, invite the blogger to visit your site sometime.
The New Jersey State Conference of the NAACP is celebrating its Annual Convention Friday-Sunday, September 17-19, 2010 at the Crowne Plaza Hotel, Cherry Hill, New Jersey. Our theme this year is "Celebrating Women in the NAACP: Past, Present & Future".
Vendor/Sponsor Opportunities
THE NEW JERSEY STATE CONFERENCE NATIONAL ASSOCIATION FOR THE ADVANCEMENT OF COLORED PEOPLE P.O. Box 1706 * Montclair, NJ 07042 * 973-746-0085 * mobile 973-518-2990 Email: Info@njnaacp.org * Website: http://njnaacp.org
The DailyClick has been going strong for two weeks now. Click here to review the most recent websites featured in the Daily Click and then Click Here to submit your website for review.
DailyClick is brought to you by the Black Girl Click Ad Network and the Search Urban Directory. Would you like to be featured in the Daily Click?
Hire a professional designer. While you can set up your own blog, a professional team can take your blog to a different level. If you want a creative business blog, there’s no better place than the one stop shop of Diva Designz! We offer consultations to discuss your ideas and put them into real world practice.
Keep Your Content Updated. I’m sure you’ve gone to the aforementioned blog, excited to read a recent article on your subject of choice; only to find that the last published article was years ago. Nothing disappoints more than visiting a blog that looks dead. There’s truly no benefit to having your name attached to a blog that is not current, in fact it can be a disservice to your company or business brand.
Hire Help. If you’re just too busy to keep your blog up to date there’s a wealth of writers and bloggers who can keep you supplied with articles. Sometimes it truly takes a bit of money to make money; so be willing to pay for some of the tasks you don’t have the time and energy to do and your blog will thrive with new and relevant content.
Allow Guest Bloggers. Get the word out that you’re open to sharing your platform with others who share the same interest. Many are blogging about ideas that are similar to yours, but with a different twist. Don’t be afraid to share the lime light. You may open up a larger door to networking and marketing your company, by simply inviting well know guest bloggers to post to your site.
Market Your Blog. Here is another area in which you may want to hire others to help. Getting the word out about a new blog is very important. This is due to the fact that there are no doubt millions out there already. However if you know what you have to say and or you company has something great to offer; pay a few bucks to let others help get the word out.
For more great ideas, contact us to start on your way to blogging success!
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You are invited to join the National Council of Negro Women, Inc. for the 25thAnniversary Black Family Reunion Celebration “One Day Mega Festival” in Washington, D.C. on Saturday, September 11th from 10:00 a.m. until 9:00 p.m. This multi-cultural, family focused festival attracts up to 250,000 people. It is a unique opportunity for you to display your organization’s , services, and activities to the thousands of African Americans and others, who participate in this national celebration. For more information and the opportunity to support the |
Blogging is a personal publishing format that allows you to be able to have your own platform for sharing your ideas with the world. Reading feedback from visitors is quite rewarding and makes it worth all of the work and effort that goes into producing a quality blog.
But sometimes there are those days that your Mamma warned you about. There are days when life gets to be overwhelming, you’re exhausted and beaten down and the baby needs a new pair of shoes. Sometimes you wonder what the heck you were thinking when you started that blog. What made you think you’d have time to post every day or least every week?
I’ve come up with some tricks and strategies that you can use to develop productive habits, which will allow you to make the most of those little snippets of time in your day to get your blogging tasks done. Please visit my blog to learn some creative ways to keep fresh content on your blog: http://bit.ly/c8PIfW
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Is it time to step out of your daily routine? Read my latest blog and newsletter. Order your copy of "Stepping Stones To Success", today.
to attract your ideal clients? I'm going to share a few tips that will help you
take the mystery out of attracting your ideal clients.
As a woman entrepreneur you face many challenges and one can be the activity of
keeping clients. Read on for some basic tips on this.
First and fore must you must make a commitment to make time for this activity.
You can’t continue to blame others for your lack of success if you continue to dwell
in the woulda, coulda shoulda zone. Robin Tramble
As Wendy Y Bailey puts it your ideal client is willing, ready and able to pay.
I know that we at times want to serve all whether they can pay or not but if you’re going
to realize the abundant life and raise your game you need money to advance the Kingdom.
Money is a necessity to build your Empire to manifest your dreams.
So unless you’re not at all serious about this
your ideal client is willing, ready and able to pay.
Now, some of you may be having a problem with this and it could be your mindset.
One mindset shift that you need to make is that I’m worth it. What I have to offer
will change their lives and manifest the results they desire and they will pay for results.
One thing that is critical is to know who it is that your message is to.
You might be saying oh that’s easy women. Well, that’s a little too broad.
That may be your target market but now you need to identify your niche.
Is it women in transition from a career to home? Women who have diabetes and
Want to up-level their life by realizing healthy eating habits and sticking to them?
Women who are stuck and don’t know where to go next in their business development
Etc. ? We’ll do an exercise in the live event in Sacramento, CA
and touch a little on this in the Women's Empowerment and Mindset Boost Camp.
Knowing this will help you attract your ideal client because your marketing language will
speakto them and they will recognize you as the solution to their problem.They will say hey! I need that, she knows what I’m talking about, whatI’m feeling.
How sure are you about your product, service or program? What are the benefits? I’m not
talking about the features. The benefits. Here’s the question they are asking, what does it
do for me? They don’t care about the fact that it’s a great washing machine double capacity etc.
They want to know the benefits “save time” “save money” “you’ll be the envy of your friends” etc.
Knowing who your ideal client is saves you time, saves you money. You won’t waste time advertising
in arenas that your ideal client doesn’t congregate in. Your messages are targeted and instead of
to the masses.
How do you view your self worth? As I was talking to my Women’s Empowerment Inner Circle
Gold Tier group one thing I shared is that your leadership will influence people to follow you.
People follow others when they see a clear sense of purpose.
People will only follow you if they see that you know where you are going. It also stands to
reason that people will follow you if you’re confident and know your self worth. It shows
believe it or not. Your prospect must come to know, know like and trust you
and all of the above plays a role in that.
All of the above and more plays a role in your attracting your ideal client.
Ready to get started on your own? I've given you some basic tips, however,
if you're tired of doing it alone and want support, you know you need
an accountability measure to help kick you into gear then I invite you to connect with me.
I have two opportunities. The Empowerment Gathering live is an electrifying, empowering and Transformational event happening in
Sacramento, CA in August. Seating is limited. Secure your seat here http://www.tegl2010.com
Second there's the Women's Empowerment and Mindset Breakthrough Online Boost Camp.
Find out more and secure your seat here http://budurl.com/WEMB or check out the fre.e
preview call here.
As always I welcome your comments.
Saturday 10am July 31st join me as my guest @ Dave & Buster's 325N.Columbus Blvd. Phila.,Pa 19106
Call 2672541325 to lock in your VIP seat.
I ONLY HAVE A FEW VIP SEATSLEFT.
I'll see you there.
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Greetings My Beautiful Butterflys,
I just wanted to share some good news with you. I got a big order going out to London, England. Big shout out to my brethren and sistren there. Your girl is going international. I am so proud of myself. I don't know how they found me, but all praises due.
Seeking health and wellness professionals to write short health and wellness tips in any of the following categories: nutrition, fitness, and good health practices. Tips must not exceed 5-6 sentences. Selected tips will be placed on the Cris Simone Beauty & Health website (www.crissimone.com) with a link back to author’s website. Professionals must have a polished website reflecting their health and wellness work.
Deadline: August 2, 2010
Email Contact: info@crissimone.com
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“The Fall Authors Campaign”
The Fall Authors Campaign is a 3 month promotion created by From A Writer’s POV to help promote authors. The campaign is looking to spotlight 5 authors for three months on our magazine, newsletter and blog, The POV Lounge. Depending on the genre of your writing, we are opening other spaces on our magazine to spotlight you. The cost of this event is only $20 for a three month campaign of exposure. This is not a blog tour but most blog tours cost over $100 for just one week. We are giving you 3 months of only $20!!
The itinerary is as follows:
The Month of September:
Spotlight your Website/blogs/social networks
· Blog spotlight on each Monday in September surrounding you, your website, social networks and your blogs.
· One month spotlight on our magazine with a short article about you, your website, your blogs and social networks involved in or operated by you.
· Free newsletter ad once a week in our newsletter
· Advertisement on twitter, facebook and other social networks.
The Month of October:
Spotlight your book on how to purchase
· Blog spotlight on each Monday in October surrounding you and your book
· One month spotlight on our magazine with a short article about you and your books
· Free newsletter ad once a week in our newsletter
· Advertisement on twitter, facebook and other social networks.
The Month of November:
Spotlight your events for the month
(This is a good time to schedule events for this month so we can spotlight them)
· Blog spotlight on each Monday in November surrounding your events
· One month spotlight on our magazine with a short article about you and your event.
· Free newsletter ad once a week in our newsletter
· Advertisement on twitter, facebook and other social networks
An itinerary will be written up so that you will know exactly what days you will be spotlighted on the POV Lounge. Your spotlight on the magazine will be all month. Note: The magazine ad will also go in out print version. It’s a good idea to encourage your fans, family and friends to purchase the magazine.
Guidelines:
· Must be a published author of at least one book (Book must be available for purchase)
· Obtain a website, blog and be a part of social networks
· Must make payment by August 15th, 2010 to be in the campaign
If you are interested in signing up, please email us at interviews_ads_eventspovmagazine@yahoo.com and we will email you a campaign form that needs to be filled out completely and sent back to us by August 15th, 2010. We WILL NOT accept any submissions after this date.
Thanks,
From A Writer’s POV
Thanks!
Lavada
