It's always a blessing when recognition is received for doing kingdom work! Thank you, Lord!
It's always a blessing when recognition is received for doing kingdom work! Thank you, Lord!
Love YOUR LIFE. Achieve YOUR GOALS. Love YOUR DREAMS...on THIS DAY!P.S.Remember to Grab Your Special Gift TodayDOWNLOAD YOUR COPY of "23 Simple Strategies to Immediately Begin Empowering Your Life Design Everyday" For Only $3.00 Today.
*Sigh* It has been quite a day... and to top off the thunder and lightning that absolutely drives me batty, I had a most exhausting back and forth with a client who isn't getting that the logo she says she wants is not a logo. To avoid more confusion, I decided to send her a list and I am going to repost it over and over again. And maybe once more.
What it IS:
What it's NOT:
Not only is your logo a representation of your business, it also tells the public how seriously you take your business. A true designer interprets your vision/mission statement into a visual element. I'll get into designer vs. desktop publisher in another MiniMizz post, but just because one can use design software does not mean they are a designer.
A good logo is not inexpensive - most designers I know charge $400 to $1,500 to start; if you want the source file so you can change the colors and stuff yourself, add some more to that figure. Artwork that will be used commercially may add more to that rate. Of course, if that is out of your budget there are sites that you can create your own logo BUT keep in mind that other businesses may/will be using some of the same variations that you do. If you don't intend to grow your brand, then that method is perfectly fine.
Your logo should also be made available to you in 72, 150, 300 or 600 dpi (dots per inch). The 72 and 150 dpi is good for online use, the higher numbers are used for print. Be sure that the designer you hire has a contract that spells out how many mocks and revisions are included in the rate and what file formats you will receive. Most common files will be jpg, gif and png (for transparency) or eps; if you are going to have the source file it will be psd or ai.
Hopefully this will help just one person to understand what is minimally involved in creating a logo.
More and more people are searching for Black businesses online everyday. If they can’t find your Black business that means you are missing out on all of your potential clients. To help people find your business and learn more your services or products you should have a professionally designed web site with several incoming links from reputable sites that relate to yours.
Your Black business site should reflect a professional business image and contain persuasive sales copy that leads your visitors through a path of action. Do not settle for amateurish designed site with second rate graphics, even if you have an extremely small budget.
Several designers are more than happy to provide you with a high quality designed site with informative and persuasive content with out breaking your budget. If you are unable to get a custom designed site then it is ok to start your Black business site with a template. Just make sure that it is not of those plain jane templates that are common on the internet.
After you have your professionally designed site that gives vital information about your business and convinces visitors to use your services it is time to exchange links. Exchanging links with reputable sites that relate to yours is a great way to increase your exposure online. Link exchanging is also a great way to increase your search engine rankings. Finding sites that you would like to exchange links with can be time consuming and sometimes frustrating. But it is definitely worth it.
Article Source: http://www.articlesbase.com/online-business-articles/get-more-exposure-for-your-black-business-434825.html
About the Author:Start your search for a web site template or ready made web site start with the Black Business Community Network.
Visit the Black Business Community Network and join their free Black Business Link Exchange.
If you would like more information about marketing your Black business online feel free to visit the Black Business Community Network.