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The Spring/Summer Writers/Author Campaign

The Writers/Authors Campaign is a 1 month promotion created by From A Writer’s POV to help promote authors/writers. The campaign is looking to spotlight 2-3 authors and 2-3 writers (non-published) for one month on our magazine, newsletter, blogs, sister sites and The POV Lounge. Depending on the genre of your writing, we are opening other spaces on our magazine to spotlight you. The cost of this event is only $25 for a one month campaign of exposure. This is not a blog tour but most blog tours cost over $100 for just one week. We are giving you 1 month of only $25!!


The itinerary is as follows:

The Month of May (Writers Only):

  • Blog spotlight on one Monday in May surrounding you, your website, social networks, events and your blogs.
  • One month spotlight on our magazine with a short article about you, your website, your blogs and social networks involved in or operated by you.
  • Free newsletter ad once a week in our newsletter
  • Advertisement on twitter, facebook and other social networks.
  • One Blogtalk Radio Interview with one of our sponsors (Depends on if our sponsors will interview non authors.)

The Month of June (Authors Only):

  • Blog spotlight on one Monday in June on The POV Lounge surrounding you, your website, events, social networks, blogs, your book and anything you are involved in.
  • One month spotlight on our magazine with a short article about you and everything you’re involved in.
  • Free newsletter ad once a week in our newsletter
  • Advertisement on twitter, facebook and other social networks.
  • One Blogtalk Radio Interview with one of our sponsors

An itinerary will be written up so that you will know exactly what days you will be spotlighted on the POV Lounge and other places on our magazine. Your spotlight on the magazine will be all month. Note: The magazine ad will also go in our print version. It’s a good idea to encourage your fans, family and friends to purchase the magazine.




  • Must be a published author and/or writer. Or author of at least one book (Book must be available for purchase)
  • Obtain a website, blog and be a part of social networks
  • Must make payment by March 25, 2011 to be in the campaign

If you are interested in signing up, please email us at and we will email you a campaign form that needs to be filled out completely and sent back to us by March 25th, 2011. We WILL NOT accept any submissions after this date. This is on a first come, first serve bases.



From A Writer’s POV


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YA Authors/Writers

From A Writer’s POV has always reached out to established and up-and-coming authors and writers alike, giving interviews and features, and helping with their exposure in getting their books and writings noticed.


We are now expanding our attention to the young adult authors and writers of the literary world.


There are many writers, like ourselves, who started off writing at an early age, and we think giving them the exposure to have their writings noticed is incentive to further their writing career.


So, if you are age 19 or younger, or if anyone in your circle of friends and family is an author or up-and-coming writer, we would love to feature them in From A Writer’s POV Magazine!

Also, we want to recognize those authors that dedicate their writings to the young adult genre, and who writes children’s books. There is a large contingent of these kind of writers, so we would love to give you the platform to feature you and your books, too.


Interested in more details on how to be featured?


Email us at

Subject line: Youth Corner Submission


1. Your name

2. Small Bio

3. I'm submitting a: Poem? Writing? Short story? Other? (Please explain)

4. The name of your submission

5. Your submission (1,000 words or less)

6. A picture of yourself (optional)

7. A link to where we can see more about you. Direct Link Please. (optional)

Thanks, From A Writer's POV


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You just gotta love a letter that starts off with the date and the words Dear Artist! I've been reading Cloth Paper Scissors for many years now, and to think, that my little studio is now a part of this publication ... really makes this girl more than giddy.




I checked it out from cover to cover and it is crammed full of new inspirations. There is even some artistic lowdown on the handy Ipad. I also noticed one of my fellow FlyN friends Jo Wholohan on the pages.


Order your copy now or find it ay your local bookstore, because Ty is sharing secretes in his artist to artist interview with Cate. And, you can find out more about me at

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Simply put, THE MONEY AND SUCCESS IS IN YOUR NETWORK and ALL the giants are going to be there: Mike Dillard, Katie Frieling, Daegan Smith, Jonathan Budd... you name it, they're going to be there. This is your opportunity to shake hands and trade business cards with them all. Your time to recruit up and if you're not in the network marketing industry, your time to put your products in front of an entirely new audience. The events takes place in San Diego, CA May 6th-8th and here's what you'll get:


#1. You're going to be surrounded
by the BEST of the BEST in the
online networking industry. 
The affiliates & networkers in the
field who are making it happen
on a daily basis, and know how to
make the kind of money you want too.
#2. You'll Expand your network methodically
through the group exercises & partnership
opportunities you'll have throughout the
entire weekend.
You will never have felt as close to this
community, & formed as many connections
as you will at "Unstoppable Entrepreneur".
#3. You're going to put in touch with your
inner power to create in life on an ENTIRELY
new level.
You'll be given several extremely powerful
techniques to remove any obstacles currently
stopping you...
... and you'll replace them with an inner
strength you DEVELOPED & exercised
during your weekend of "Unstoppable"
entrepreneur. Get ready to BECOME
the type of person who can create the
kind of money you really want in life!
#4. Be shown the next wave of marketing
& advertising BEFORE the rest of our
industry.  You'll discover the traffic source
3x the size of the Internet...
... and how to get there before everyone
else is.  Jonathan's special presenter "Mr. X",
one of the most prolific & little known
traffic experts in the industry, will show
you exactly how he generated 700+ leads
his first week with this traffic source!
#5. I'm not kidding when I tell you, you'll
have the time of your LIFE this weekend,
in one of the funnest & "rock star" style
environments you've ever been in.
If you love concerts, parties, &
celebrating life to it's MAX then you'll
absolutely love this weekend.
#6. Escape to paradise in beautiful scenic
San Diego.  Located in the heart of the
"Gas Lamp District" in downtown San Diego,
the Unstoppable Entrepreneur event will
take place in one of the most amazing &
gorgeous venues in all of this city.

And these are just a tiny fraction of the
reasons why you should be in attendance
for this first ever event...
The bottom line is you can not afford to miss out on what is in store. People are already strategizing their business plans for the next 6-1 months. This is where leaders will be made. You want a "guru" to endorse your brand? You NEED to be here. Tickets are selling fast and the doors official close tomorrow February 28th, 2011 so ACT FAST! Go to HTTP://THEUNSTOPPABLEENTREPRENEUR.INFO and reserve your seat NOW!
As an extra bonus, everyone who orders through this link will be entered for a chance to win roundtrip airfare to the event and a Samsung Tablet.

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Hi Ladies!


I know!I know! Social Media is all the rage and if you're not using it you're wondering should you. It looks time consuming and it can be, Yet it doesn't have to be. I didn't start out doing a lot of things in social media because I'm somewhat technophobic. You start talking to me in techie terms my eyes start glazing over. The surprise is that I've become the SEO Queen, literally by accident. Google and my sell sites love me. I'm in Beta for everything they roll out. I was trying to understand selling online and what was needed to get people to my sites. I've become very good at it. Problem was my back end was raggedy. I like most small businesses (especially Mompreneurs) was time and cash strapped. I couldn't afford to pay for everything I needed.  I had to and needed to know how things worked.

I restarted my business after being a way from it for a good many years. The marketplace looked a whole lot different after a ten year break. I'm a gorilla marketer offline. I could get through the door if I couldn't handle the business once I got in. My saving grace was if I couldn't handle the business I would tell you that. People trusted that I wouldn't leave them hanging in the wind. I did my darnest to live up to that trust. I have couple of rules in business that people know I lived and died by.

First. If I'm doing business with you I return all calls within 48 hours. If its not returned, I didn't get it or I'm unconsicous.

Second. If you're not involved in the deal its NONE OF YOUR BUSINESS. I apologize for the caps, but I need to emphasis this one. Until the deal is completed  it is not to be discussed with anyone not involved. (Did I mention I did international trade for nearly 20 years?). Folks who dealt with me know I'm a neurotic on this one.

 I have never understood people sitting in a Holiday Inn (dating myself here this was the Starbucks of an earlier time.) or restraurant telling all and I mean all the details of a deal. This includes the who,what and where of the transaction. All the info you would need to take the deal away from them. This used to amaze me when I witnessed, therefore the reason for #2.

I've spent the last several years learning this new way of doing business amd understanding how and when to use the components. I will be sharing this journey under my old business name. I'll be revealing that info in the next several weeks. This has been and continues to be an awesome journey, please join me on it.


Michelle S. Hawkins

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What’s Goin’ On 2011           


Education, Education, Education 


I am not just focused on my college education, but self improvement in all areas of my life.

I would also like to stop and encourage others, to stop talking about how bad our educational systems are for our children and actually do something about it. 


Educating and empowering others through networking ( with Ted Harge, as well as, through my upcoming, Man’s Best Friend is Woman org . and  Strike A Match, Ignite Empowerment org  and partnerships with other like-minded individuals and organizations. 


The Edge Empowerment Society- Encouragement and Networking  group. Buiding relationships to build Wealth. (Wealth of good health-mental and physical, financial,education, business). Workshops, Field Trips, Support Group.

King (My Gentlemen), Queen (My Ladies), Prince/Princess (children) Divisions. 


Stepping up the Giving of my time and resources. Coordinating collection and distribution through The Family That Gives for a number of local and national causes.


 Refuge Place International/USA- Help Mosoka Fallah with his work to aid or family in Liberia, consistently and long term. Like so many, those men, women and children need us to help them help themselves.!/pages/Refuge-Place-InternationalUSA/105440736187845




Baby Me Gift Baskets- I will be adding personalized candy wrap and other items by summer to my gift basket business. And Treasures From Around the World (Thank you for the inspiration Mye).

 ARDYSS- I am an Ardyss Distributor.  It May be for you.  Feel better and look better-Body shaping and support products, natural nutritional products, education, natural personal care and household items.  


Sugar and Spice and Not So Nice- Lady Storm-  Making it sweet and spicy in 2011. Don’t let the fire go out. LIGHT- IT- UP, if it has already.


Romance, spa care and “unmentionables” parties, pole parties and romance, relationship and sexual health education. It’s not your average party. Girls Night Out and Couples! Yeah fellas, it's about you too.    


R1 Entertainment Group-Randy Clark- I am happy to be working with

 Randy Clark and the R1 family as the Editor in Chief of Stage Masters Magazine and as Community Relations President.

Celebrating and supporting the art of the stage, film, and music. 


Video Marketing- Don't be left out, I won't be. It's taking over. More to come.... 


Poetry- I have been writing creatively, consistently since about 3rd grade. LOL. I need to publish something.  I will start deciding on which poems I have to publish first and begin new writing projects-nonfiction.  If no one will publish me soon, I will publish myself. 


DeVonte’- My son does not just need a job. He needs his OWN business. Heck, I cannot afford him! J. He does not know it yet but I am creating a business for us to work together, eventually he can be on his own.  More to come. Please support him. Thank you. 


 Kimberly Lanell “Quiet Storm” Edge

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Chance Encounters

I just wanted to share this story: over the summer I had been invited to bring my jewelry to a block party and at the same time make some money. That particular day, it was so hot nobody was really there. So I began to feel a little discouraged because even after people started showing up, I got lots of compliments, but nobody was buying anything…total frustration at this point. Then one of the teenagers there approached me and we began talking and I must say this kid really brightened my day. She began by telling me how much she loved jewelry and kind of experimented making things. It felt like she was actually giving me a interview. I’m sorry I forgot what her name was, but I had decided that before it was time to leave there I wanted to do something nice for this young lady and so I did…I gave her just about all the jewelry I had come with. So by now you probably think I was nuts, but I have so much jewelry I could open my own store! You just never know where or when you will get blessed. Just wanted to share that maybe it may brighten someone’s day.

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Turn Your Website Visitors Into Customers!


Listen to Successful Woman Radio Every Monday @ 12 Noon (EST)

Dial In 347-637-2589

Listen Online:


Turn Your Website Visitors Into Customers!

Did you know that simply linking to your web homepage won't get you customers?  Do you know how to drive traffic to your website through social networking? Are you linking to the right page when you're sharing information about your company? 

Tune in to Successful Woman Radio on Monday, February 28th @ 12 Noon (EST) and hear our special guest, Lavada Thompson.  Lavada will be sharing with us ways to properly attract site visitors and building credibility through social networking.



About Our Featured Show Guest:  Lavada Thompson, Web Attraction Expert  

Laid off, broke and a baby on the way.  Sounds like a catchy title for a book.  It's the story of a software developer, named Lavada Thompson, who defines her own success  by partnering with women entrepreneurs to grow their businesses online. 

As Owner of Gems Shine Consulting, Lavada's products and services include landing pages, web analytics training and consulting, search engine optimization and custom web development.  She also authors the My Success Depends on IT blog which regularly provides actionable tips for increasing online leads and sales.


Be On the Show!

Do you have an expertise in a particular area that pertains to small business?  If so, we want to invite you to be on the show.  Send your show idea and contact information to

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A Black woman can be anything
she puts her mind to be
she can help run a country
or be the richest woman on T.V.

She can even drop out of high school
but then get back on track
all while carrying the weight of her world
heavy on her back

She can lead generations to safety
bringing freedom; guided by a star
getting help from another race
as she traveled near and far

She can even make history
by being the first Black Woman millionaire
showing women how to take pride
in taking care of their hair

She can even go from silent mode
to inspiring the world through her words
never doubting herself, no matter
what she’d heard

A Black Woman can be anything
she puts her mind to be
and every Black Woman in this room
can make her own history.

copyright (2011)

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A new breakthrough secret is all you now need in order to forever shed countless pounds, stay healthy, and add many years to your life!

A lady doctor from Arizona has blown the lid off the best-kept secret in weight loss ever discovered -- and this has the whole diet food and drug industries turned upside down and in nothing less than a torrential uproar.

Her name is Dr Suzanne Gudakunst, and she's marching to the beat of a different drum.

And no, nothing about her "secret" is difficult -- nor does it require that you do something completely out of the ordinary or anything unnatural.

Instead, the Arizonian boasts proudly "...this is something that I caught onto just before 2002 when there was so much research and exploration going around concerning the human colon and digestive system working in harmony with nutritional absorption, and I started doing independent studies just to test things at first ... but which I later expanded on after seeing some fantastic results."

This same woman medical practitioner went on to accurately determine a definitive correlation between harmful plague and parasitic infestations of the human bowel tract, and people suffering chronic obesity -- and who despite intense diet and exercise appeared to be unable to lose any weight whatsoever.

Over the course of six years the Arizona doctor developed a number of natural treatments for the removal of these same harmful, even life-threatening plaques and rapidly reproducing digestive parasites -- and when applied to even worse-case patients suffering extreme obesity (98% of which were in immediate danger of dying) she saw a 100% effectiveness and success rate.

She then borrowed from her research on the severely obese, and applied the same strategies on milder cases of overweight persons -- only to find the same effectiveness and quality results as described above (although the individual weight loss per subject wasn't nearly as much as those obese patients 100 lbs to 200 lbs or more overweight).

So powerful is her secret that she's able to reverse diabetes, rid illness altogether in people suffering from cancer (linked directly to poor diet and overweight factors), as well as an elimination of an entire spectrum of serious and otherwise life-threatening diseases.

Nearly 100% of all her case subjects were told in the alternative by "conventional doctors" that they either had just months or years to live, or they would never live a life anything resembling remotely a "normal" existence -- yet after applying Dr Suzanne's treatments saw a complete contradiction to others doctors' prognoses.

Again, nothing about her secret is unnatural or requires someone to do any major action or modification in their lives.

In fact, her entire treatment is based completely on built-into-nature 'protection agents' scattered throughout the world in the form of select herbs, extracts, and organic constituents, and which can be found in a variety of plants -- but when combined in specific combinations and carefully chosen amounts make for a solution to what is perhaps the world's worst ever plague: OBESITY (and the illnesses and diseases resulting from it -- or at least severely aggravated or exacerbated by it).

Now to everyone else's great gain, whether suffering from just a few extra pounds and inches, to those extremely fat and overweight, this brave, bold lady doctor is releasing to the general public her secret for forever destroying the tight unrelenting closed-fist of obesity's stronghold over the now more than 40% of Americans labeled obese, and others worldwide.

But she's not promising any of us for how long.

Some experts and sociologists suggest that in the bigger scheme of things, the world will never tolerate a discovery of such magnitude, any more than it would be realistic to expect a car that runs on water (even if very real) to ever become commercially available to the general public for day-to-day use.

One well-respected and famous diet & wellness author wrote years ago that if anyone ever "truly unlocked the keys to permanent fat loss, they may actually suffer the same fate as JFK."

It is currently available at:

=> you may want to head on over there now and get it and before someone or "something" gets it forever yanked out of ever getting in YOUR hand at least.

It's in a very easily readable format and is quickly and readily understood and mastered by anyone with even a 4th grade reading level.

While you're there, why not scroll down and review for yourself the huge successes others are now having with this incredible breakthrough in rapid, massive weight loss and extremely improved and enhanced health, now made freely available to the rest of us?
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30 Webinars - This Weekend Only - All FREE!

Just wanted to pass this information on to anyone who is interested in bringing new life to their website.


There are 30 online webinars aimed at helping to answer all of your questions. 

  • How do you build traffic?
  • How can you use social media in your sales strategy?
  • Is there a return on your investment in Social Media?
  • How do you find your market on Twitter?
  • How do you find a profitable niche?
  • And more

These webinars are all free this weekend only!  The New Life Event will be held February 25 - 27, 2011.  Review the list of topics and speakers, register and then watch them from the comfort of your own home. 

All you have to do is go to the website and sign up for the webinars. The URL is:

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Got Swag? 7 Steps to Social Media SWAG by Pam Perry



You’ve heard the term swag lately. Someone may say, “I like your swag” or “He’s got swag!” And although you may not find this popular term in Merriam-Webster’s version of the dictionary, it is used worldwide by teens, recording artists, TV critics and most importantly for your sake… social media!


I know, I know. Before you tell me how you don’t know how to tweet and have no desire to tweet, twit, or Facebook, for that matter, let me let you in on a secret. Social media can be your business’ ticket to success. Don’t believe me? I’ll prove it to you.

Swag is a term used to describe someone’s style, personality, the way they carry themselves, and their level of confidence. It’s a person’s walk, their talk. It’s their attitude, but in a good way! We’ve all got some level of swag… well, some more than others. But after reading the following, I challenge you to ‘get your swag on’ and make social media work for you.


Step 1

Don’t Hate on the Competition Just Yet…

            In any business, the goal is usually to beat the competitor. But in order to beat the competition, you have to know what they are doing and what makes them a competitor. If they are still in the game, they have to be doing something right. So you need to watch, look and listen at what is going on around you. Put your head in the game! Take inventory of where you are right now and where you want to go from here.

            For example, when you read a blog, you are studying your competition. And after you read so many blogs, you’ll not only be motivated to start your own, but you’ll know what to say, how to say it and who is listening. Read the responses to the blogs as well. This lets you know what your target audience is saying, which allows you to tailor your own blog to those respondents.

            Though many like to think so, social media is not a magic lamp where you can rub it, and out comes a genie. It is just another spoke in the wheel for your overall marketing plan. The social media outlet door is wide open for you and the rest of the world to see, free of charge! So no longer do you have to play detective and act like a secret shopper to find out the best strategies of your competitors. Their marketing strategies have just become an open book. Read their tweets. Follow their Facebook posts. Find out who your top three competitors are and simply sit back and watch, look and listen. Then determine your own personal goals you want to achieve through social media.

            Social media is more than an outlet to just post pictures and ‘like’ someone’s status. It’s essentially free advertisement. Let’s say that I have a client who has an article about them written in Essence or Ebony. They can then repost that article into a blog site, or even add a link to the article on their Facebook profile. So this not only allows the readers of these publications to read the article, but all of this person’s ‘friends’ and ‘followers’ also learn of the success. If someone is featured on The View or Oprah, they can obtain a copy of it from the TV station, upload it to YouTube, and then repost to whatever other social media sites they choose. So while your friends or family may not have picked up the latest issue of Essence and didn’t get to watch you on The View, they are sure to see it when you post it on your public social networking profile.

            Watch, look and listen. The competitor didn’t become a competitor by doing something wrong. They have to be doing something right. Find out what it is and make it work for you. While watching the competition, you purposely position yourself to attract your target audience as well.       


Step 2

Make Digital Footprints in the Sand

          Who are you? What do you do? What do you specialize in? These are all vital questions to ask when it comes to branding yourself in the social media. Make sure that wherever you go, with every digital footprint you make, that your brand is the same. Be consistent. Don’t create a brand for encouragement and inspiration, but post negative, depressing updates on your Facebook and Twitter profiles. This contradicts your ultimate branding of being one who encourages and inspires. Your Twitter and Facebook page should match your professional website. Your website should match your fan page. Your fan page should match your YouTube videos. And so on…

            Don’t confuse people. They need to see your brand and instantly know who you are and what you stand for. Take Coach for example. The Facebook page and website for Coach products should reflect the same brand. And because of the reputation Coach has built, when you see a product, you can immediately tell if it is created by Coach. The same should ring true of your brand.

            In this digital age, people have ADD. You have to capture their attention within a split second or you could lose them forever. However, if you have successfully branded yourself, they will recognize you and feel comfortable with whatever product you are promoting. There’s a certain comfort level people search for in brands. For example, if you visit Paris, but aren’t familiar with the restaurants, and you see the golden arches, you will more than likely eat at McDonald’s. You already know what their food tastes like and you feel comfortable with the brand. The same is true of Starbuck’s. When you visit a Starbuck’s, you expect a certain level of quality and great atmosphere, no matter the location.

            It’s not just the brand; it’s the logo. That logo signifies everything that is behind the brand. The time you’ve invested. The information you’ve shared. The trust you’ve built. The logo is a culmination of everything you’ve done for people to notice you, know you, understand you, and recognize your brand ultimately. It is the promise to your customers.

            Confusion destroys your brand. The equity and time you put into building your brand can be destroyed overnight by you simply doing something different and offbeat. Be known as an expert for whatever it is that you do. If you’re in business, your goal is to provide customers with your area of expertise. But it’s up to you to make sure you are known for just that. Share, don’t sell, information to your customers so that they not only come to know you as an expert, but they trust you. So as you make your digital footprints in the sand, make sure your brand tracks look identical to the ones you have made before!



Step 3

Content is King (Marketing is Queen)

          People don’t follow a good salesperson. They follow good content. That’s one of the ways people will get to know you, by the content you offer and the value of it. In order to create valuable content, you must research keywords. Search for certain keywords and brand your content so that it contains those keywords. This will allow you to receive numerous hits without a potential customer ever knowing your name.

            For example, if someone is searching for Pam Perry, they may use keywords such as PR coach, PR guru, ministry marketing, and so on. When someone enters any of these keywords, my website, blog or even my Facebook page should come up in the search results page. The ultimate goal is to be the first or second result on the search results page. If you come in any other place below that, you risk the user entering new search keywords, which may not be tagged for your business. Whether it’s a list of things to do (or not to do) or top ten tips, provide good, valuable content so that there is no question that you know what you are talking about.

            A good resource to use when trying to determine keywords is This tool not only allows you to enter keywords, but if you click Get Keyword Ideas, it will provide you with other keywords to use. Use these keywords in your blogs, eblasts, social media profiles and of course, your website. But even with keywords, if you have a similar name, like Jessica Jones, you want to make sure you are posting enough valuable content on the Internet so that you come up first in a person’s search results. Even though the other Jessica Jones in the world may have nothing more than a Facebook page, you don’t want customers to confuse the two. You have to constantly be active online. People love people that provide information for free. For example, author Seth Godin provided his entire book for free as an eBook before he released the hardcover copy. Because so many loved the electronic version of the book, they purchased a hard copy of the book once it was released, making it a New York Times Bestseller.

            You can’t give away too much content. If it genuinely came from you, there is more from where that came from. With every article you write, every video you post, and every status you update, you throw more content out onto the web to brand you all the more. The more content you share, the more people come to recognize you as an expert and will realize the value of your information and ultimately, support your business.



Step 4

Are You Engaged?

            Now, I’m not talking about the engagement where you get a ring and start planning a wedding for months down the line. I’m referring to interacting with others online. It doesn’t matter that you and I talk; we have to engage with others online. Create a community for isolated conversations to take place. Twitter actually uses hash tags, such as #GrammyAwards2011, which allows you to converse with all users who may be watching the Grammy Awards at the time. It’s all about engaging and establishing relationships. It’s not always about selling and marketing. Sometimes, you have to build up a group of ‘followers’ first.

            Take Facebook for example. That’s great that someone wants to become your ‘friend’. But if you never engage them, and they don’t visit your page on a regular basis, what’s the point? How does this help your business? But also realize that while someone may not visibly engage on your page on a regular basis, they may still be watching you. They may still be taking all of the information you post into account, without ever saying a word to you about it. Personally, 90% of my clientele comes from online. I never know who is watching me. All of a sudden, I get checks for thousands of dollars from people that have been watching me for three or four months and appreciate the information I have shared.

            I love this information age we are in. I’m like a kid in a candy store. While others feel overwhelmed by too much information, I consume myself in it. It’s what I’ve done all of my life. I reported information in high school, college, and even once I was out of school. It comes naturally for me. I’m always sending an eblast, conducting a conference call, tweeting a valuable website for authors, or even posting a video on YouTube of me speaking at a recent conference.


            I give away a plethora of information. But it’s up to you to use it. The same should ring true of you and your social media swag. Give away so much information that people say to you, “You give away too much free information.” Then give away some more! You’re putting your best foot forward. You’re creating your own community and at this point, people are simply watching you to decide if they will conduct business with you or not. The benefits in the long run will far outweigh the cost to send out complimentary information. Get engaged!

Step 5

The Swag Tool Belt

          As with any job, you have to make sure you have the essential tools to succeed. People are looking for a solution to a problem. So you must make sure that the content you provide or the service you offer solves a problem for the customer. For example, if you’re a plumber, you can provide content on taking care of pipes in the winter time.

            More importantly, make sure that you not only have a website, but that it works properly. It doesn’t matter if your website comes up first in search engine optimization and you have a steady flow of traffic to your site, but you’re not capturing their email address to communicate with them in the future. As with any other social media, your website homepage should state very clearly the purpose of the business and what it is that you do. Your brand should be the same as it is everywhere else on the web. Make sure you have an opt-in box on your website as well so people can continue to interact with you.

            You definitely want to invest in an AWeber or Constant Contact account. Constant Contact allows you to create and send eblasts in a click of a button. You can even create eblasts to be sent out on a certain date and at a certain time, without being anywhere near the computer when it goes out. Eventually, these eblasts will turn into blogs, which is where a significant amount of your social media will stem from.

            Do you have to have a blog? Absolutely! I say it’s mandatory! It doesn’t make sense to have a Facebook page or a Blog Talk radio show, and not have a blog. Don’t be blog haters; get a blog! You’ll be surprised at the results a blog can bring.

            If you really want to be found, you also need Google Analytics. This free service offered by Google actually tells you where your traffic is coming from and how long a person stays on your website. It will show you, for example, that 50% of your traffic is coming from Facebook and 25% is coming from Twitter, etc.

            In this digital age, you definitely need high speed Internet access. Dial-up won’t cut it. It will limit your capability to interact with others online as fast and efficiently. Also invest in a webcam. A webcam runs approximately $30 to add to your computer if you don’t already have one directly installed. Video tape yourself speaking about your area of expertise and post it on YouTube and Facebook. This counts as content as well. People are visual. Don’t be left behind because you won’t participate in the video content wave.

            As a side note, when using social media, use your real name. People may see your photo but if your Twitter name is GodselectLady, no one knows your real name to connect with you. If you won’t post your real name, at the very least make the name your business name. People trust the real thing, not a nickname.

          Ok, so yes, ultimately your goal is for people to do business with you. But you must first work to establish relationships. If the first time someone hears your name is when you release your first book, they may be hesitant to connect with you because they think you are just trying to sell them. You have to let people know who you are, what you’re about and that you’re not just looking at them as a dollar sign. I would advise using the attraction marketing method. Simply go about life, doing what you do best, and sharing information on a regular basis. Eventually, people will see how much of a goldmine of information you are for them, and ultimately be attracted to connect with you further.



Step 6

Find Your Social Media Niche

          So you’ve started hanging out online a bit more. You tweet more frequently and may update your Facebook status three times a day now as opposed to the one you were accustomed to doing in the morning before heading out the door. Depending on the audience you are trying to attract, you may need to reconsider which social media outlet you funnel your energy to. If you started a blog but you hate writing, then maybe you need to consider posting more videos of you speaking. If you like to speak, but you may not want your face plastered online just yet, consider starting a Blog Talk Radio show. Find three major outlets and master them.

            Most of the social media outlets allow you to integrate others. While you can integrate Twitter and Facebook, you can also integrate Facebook with your blog. Remember, most times we are mobile. So consider mastering three outlets that you can update and monitor from your cell phone. is another good one for retail businesses to use. This outlet can be monitored from a cell phone as well. LinkedIn is a more professional network where you can also connect with people worldwide.

            You have to find what works best for you. Once you find your three prominent areas of your social media niche, master them. Become consumed with them. Begin to build relationships, which will ideally turn into clientele. Remember, people look for consistency and a business they can trust. Make sure your daily branding reflects this.


Step 7

If It’s Broke, Fix It!

          The final step is to measure your results of your social media efforts. Maybe you got over 1,000 responses on your blog, but didn’t get any responses to your posting on Facebook. Maybe you gained 100,000 new followers from Twitter, but didn’t get any reviews on your YouTube video. This is where you have to decide where your most vital relationships will stem from based on social media efforts thus far.

            Make sure your content is not boring. Add pictures and video, if possible. Make it eye-pleasing. The great thing about social media is that it’s your world! Be as creative as you want to be. The more creative your blogs are, the more people feel a personal connection to you and start to see your true personality. This will build trust early on and cause them to stay connected long term.

            Don’t be discouraged if you don’t get one million ‘followers’ as soon as you create your Twitter profile. Social media takes time and dedication. It may not seem like anyone is paying attention to you; it may seem as though no one is listening. But believe this, someone is watching you. They’re just waiting to see how consistent you will be. Don’t change the message that you send out. If you’re a motivational speaker, your tweets and statuses should motivate, daily! Over time, you will see positive results from people you never even knew were watching.

            The benefits of Facebook are limitless. You can not only create a personal page, but also create a fan page for fans of you or fans of your business. You simply ask your personal ‘friends’ to ‘like’ the fan page. Now you have two pages where you can post content. Your personal page lets a person get to know you from day to day. Your fan page may only contain information pertaining to your business or your area of expertise. is another site that allows you to share content with one click of a button to many social media sites.

            As the old saying goes, if it ain’t broke, don’t fix it. But for the things that are broke when it comes to defining your social media swag, you do need to fix it. And quick! Don’t just hang out. Create an effective brand, build long-term relationships and get your swag on! Your business brand depends on it!


Upcoming Book by Pam Perry coming June 2011!

comments at please!


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Let's get this party started!

Any great party begins with a simple thought!


It’s your party and you can cry if you want to! As a matter of fact you can do whatever you likeWhen planning an event the first thing that I suggest is that the planner considers the personality of the guest of honor. The best parties incorporate personality and flair. Think about what you like, things you like to do, your favorite colors, your favorite past time activities, things that make you happy and smile. There are some staples with most any event, from the backyard party for the one year old to the grandest wedding the world has ever seen. As you start your planning process there are many things to consider such as venues, budgets, menus, entertainment and decorations to name a few.

As a party planner I begin my process with a brainstorm. I just gather a pen and paper and write. I write whatever comes to mind when I think of my party. Don’t worry about any rhyme, reason or budget just write down what you like, you can narrow the list later. You will be surprised to find out that many ideas can be achieved on any budget, so don’t be afraid to dream big. If you have enough random ideas then you should have a good foundation to start with.

After you are done with your brainstorming, you should look back over your thoughts to begin to solidify your concept. At this point I suggest you get a notebook with folders and some paper clips, so you can easily keep all your information together. At this phase you should select at least the basic theme/tone of the event: will it be fun and whimsical, elegant, or a mixture of both, remember it’s your party you can do what you want! Some great themes to build upon are: colors, ages, movies, activities and scenery.

Now you are ready to start planning.



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What if I told you that you could change your life for-ever?

What if I told you that it could happen within 45 minutes and totally up-level in under 8 weeks?

I will be facilitating a phenomenal Tele-series Total Transformation: Simple secrets to Maximum Empowerment, Mega Mindset Breakthroughs and Total Wellness

Do you feel like you need a total overhaul? Well I want to talk to you about
Total Transformation. And when I say total I mean total.

What is Transformation?
1: an act, process, or instance of transforming or being transformed
In the bible it reads; Be not conformed to this world but be ye transformed by the renewing of your mind. Notice it states renewing which is continual. It’s not a place of arrival and then you’re done. There are many things that come to stop us from reaching our destiny and fulfilling our purpose.

“Give me just 45 minutes
and I’ll share with you secrets to
realizing MEGA Mindset
Breakthroughs, maximum
debilitating Fear, unleash the
Faith-full, Holistically Fit and
Fabulous you so you can realize
Total Transformation, manifest as the
unstoppable irresistible Kingdom
woman you were meant to be with
laser focus, an EMPOWERED mindset
and live an Authentically Brilliant
Diamond life!!”

Topic this week: Kingdom Woman Total Transformation:
Simple Secrets to Maximum Empowerment,
MEGA Mindset Breakthroughs and overcoming limiting

When: First call
Thursday, February 24 at 1:00 pm PST, 3:00 pm CST, 4:00 pm EST
Can’t make the call?
My gift for this call only is the download of this power-packed audio teaching.

I will also be giving away over $897 in resources during the course of this Tele-series to registrants

of this call so be sure to register.

Register here:

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eStore WordPress Design Package

If you have or are looking to setup a store online to sell your products, then I‘m looking for you. I want to give you an opportunity to have this E-Commerce WordPress Theme customized to be your very own shop.

10744060061?profile=original e-Commerce WordPress Theme from Templatic

This offer is a one-time deal only.

Meaning I have a purchased a standard license for the theme, which allows me to use it to develop just one site. However, the site never got build. If you want it, you got it. So there is not need to purchase the theme on your own.

For $80 you can get this theme customize to to your liking.

With this e-Commerce Theme you don’t need a special plug-in to assist in running it. The good people over Templatic thought of everything. Here are a few features:

  • Five color schemes (but I can change it to any color you may likfe
  • Fully customizable front page
  • Custom Control Panel
  • Theme Guide & Tutorials
  • Search Engine Optimize
  • Cross browser compatible

Click here for a live demo of the theme.


Do you provide hosting?
No, but I can recommend sites where you can purchase hosting from. Such as BlueHost, HostGator, and 1and1 Hosting to name a few. If you don't already have your domain name you can also purchase it with these webhosts as well.

I want it. How do I pay?
First of all, thank you for your interest. Just send me a quick email below. Once everything is confirmed I will send you an Invoice via Paypal.

I don’t have a paypal account? Is there another way to pay?
The great thing about paypal is that you don’t have to have an account them. You can still pay through paypal and all of your information will still be protected.

I don't like that theme. Can you still help me out?
Yes. Just used the form at the end of this page to send me a quick email and I will reply back with a quote. However, you will have purchase your own theme. It can be from Templatic or any other site.

Interested? Got questions? Or if you are ready to jump on the opportunity before anyone else shoot me an email at
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Why Most People Join Direct Sales & MLMs

How often do you get to gather with other people who are passionate about direct sales and MLM, exchange ideas and make plans for BIG results...the outcome is electric! Events that allow you to do this (even if it's a Mastermind or Networking Event) are great for your business.  During this time of the year, you are most likely traveling to your company's Leader Retreat or Leadership Conference to restart or jumpstart your business.
With all the positive energy and excitement in the room, you begin saying to yourself, "I can do this! I can return to my town and share this amazing direct sales or MLM opportunity with others!" The truth is: when you're excited about what you do, your job becomes easier. The buzz gets around that this is the place to be!
But when we look at the reality of it, most of us don’t share our business opportunity because we think we are being too “salesy” or in actuality, “salesy” is exactly how it comes out!
As you talk to others contemplating joining you, here are a few points you can proudly share to create a buzz:
We Care About Each Other
Our business is strengthened by the quality of our relationships with each other and with our customers, Hosts, and fellow Direct Sales or MLM Business Partners. We attract people to our environment because it is fun and filled with positive energy, we retain people because of the relationships we build.  Have you ever approached someone about joining your direct sales or MLM business and received the response, “No, I’m not interested” or “I don’t like sales”.  Well, what exactly is sales?  Sales is sharing a product, service, or idea with someone who needs it or you think will be a great fit for it.  And it’s about educating the benefits of what we do with people we care about.  I hear it time and time again – “people do business with who they like, not necessarily who they know.”  So don’t focus on making a sale, focus on building rapport and developing a relationship.  Ultimately, you don’t know who that person knows who might enjoy what you do.
We influence the World!
Think of all the customers and Hosts you influence! Think of all the lives you change when someone starts her own direct sales or MLM business because you offered her the opportunity. You know, there's never been a better time to move up your company's Career Plan than right now. Grow your team and expand your influence as you THINK BIG in 2011 and build your team!
We Change Lives!
There are many women who desire to spend more time with their family and children. Joining a direct sales company or MLM and making it their full time career will allow them this luxury that people think only the rich and famous can do. Or maybe you were already a stay-at-home mom and you decided to start your own home base business to show your children a positive image of what a successful business person can do and still be a stay-at-home mom.
When we share our business, we use our influence to build solid relationships and help others activate their self-esteem. So remember as you make the most of this month, that your opportunity is special. And so are you!
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People are bored each day with their Facebook profile pictures!  When trying to find a friend you might have just founded only to come back to their page the next day to a new profile picture.  We’re always just a little bit bored with our profile right?


Well now enters a new Facebook application slash browser plugin that allows you to replace your profile photo with a video. That’s right. You no longer have to have a boring still image in your profile photo box. You can have a moving, breathing, sound-generating profile video on loop.


Learn how to change your facebook profile picture into video from The Connect4Change Marketer........







Interact with fellow marketers and “like” The Connect4Change Marketer on Facebook.


Get Marketing Tips via Facebook with help from Kandace Wilson, The Connect4Change Marketer..........



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